Transmedia Directors

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Transmedia Directors

Author : Carol Vernallis
ISBN : 9781501339264
Genre : Music
File Size : 32.45 MB
Format : PDF
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Transmedia Directors focuses on artist-practitioners who work across media, platforms and disciplines, including film, television, music video, commercials and the internet. Working in the age of media convergence, today's em/impresarios project a distinctive style that points toward a new contemporary aesthetics. The media they engage with enrich their practices – through film and television (with its potential for world-building and sense of the past and future), music video (with its audiovisual aesthetics and rhythm), commercials (with their ability to project a message quickly) and the internet (with its refreshed concepts of audience and participation), to larger forms like restaurants and amusement parks (with their materiality alongside today's digital aesthetics). These directors encourage us to reassess concepts of authorship, assemblage, transmedia, audiovisual aesthetics and world-building. Providing a vital resource for scholars and practitioners, this collection weaves together insights about artist-practitioners' collaborative processes as well as strategies for composition, representation, subversion and resistance.
Category: Music

David Bowie And Transmedia Stardom

Author : Ana Cristina Mendes
ISBN : 9781000682410
Genre : Social Science
File Size : 43.71 MB
Format : PDF, Kindle
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Addressing the interart, intertextual, and intermedial dimensions of David Bowie’s sonic and visual legacy, this book considers more than five decades of a career invested with a star’s luminosity that shines well beyond the remit of pop music. The book approaches the idea of the star David Bowie as a medium in transit, undergoing constant movement and change. Within the context of celebrity studies, the concept of stardom provides an appropriate frame for an examination of Bowie’s transmedial activity, especially given his ongoing iconic signification within the celestial realm. While Bowie has traversed many mediums, he has also been described as a medium, which is consistent with the way he has described himself. With contributions from a wide range of disciplinary areas and countries, each chapter brings a fresh perspective on the concept of stardom and the conceptual significance of the terms ‘mediation’ and ‘navigation’ as they relate to Bowie and his career. Containing a multitude of different approaches to the stardom and mediation of David Bowie, this book will be of interest to those studying celebrity, audio and visual legacy, and the relationships between different forms of media. It was originally published as a special issue of Celebrity Studies.
Category: Social Science

The Bloomsbury Handbook Of Popular Music Video Analysis

Author : Lori A. Burns
ISBN : 9781501342349
Genre : Music
File Size : 55.52 MB
Format : PDF, Kindle
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Music videos promote popular artists in cultural forms that circulate widely across social media networks. With the advent of YouTube in 2005 and the proliferation of handheld technologies and social networking sites, the music video has become available to millions worldwide, and continues to serve as a fertile platform for the debate of issues and themes in popular culture. This volume of essays serves as a foundational handbook for the study and interpretation of the popular music video, with the specific aim of examining the industry contexts, cultural concepts, and aesthetic materials that videos rely upon in order to be both intelligible and meaningful. Easily accessible to viewers in everyday life, music videos offer profound cultural interventions and negotiations while traversing a range of media forms. From a variety of unique perspectives, the contributors to this volume undertake discussions that open up new avenues for exploring the creative changes and developments in music video production. With chapters that address music video authorship, distribution, cultural representations, mediations, aesthetics, and discourses, this study signals a major initiative to provide a deeper understanding of the intersecting and interdisciplinary approaches that are invoked in the analysis of this popular and influential musical form.
Category: Music

Unruly Media

Author : Carol Vernallis
ISBN : 9780199767007
Genre : Business & Economics
File Size : 52.50 MB
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Unruly Media is the first book to account for the current audiovisual landscape across media and platform. It includes new theoretical models and close readings of current media as well as the oeuvre of popular and influential directors.
Category: Business & Economics

The Music And Sound Of Experimental Film

Author : Holly Rogers
ISBN : 9780190469894
Genre : Music
File Size : 21.39 MB
Format : PDF, ePub, Docs
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This book explores music/sound-image relationships in non-mainstream screen repertoire from the earliest examples of experimental audiovisuality to the most recent forms of expanded and digital technology. It challenges presumptions of visual primacy in experimental cinema and rethinks screen music discourse in light of the aesthetics of non-commercial imperatives. Several themes run through the book, connecting with and significantly enlarging upon current critical discourse surrounding realism and audibility in the fiction film, the role of music in mainstream cinema, and the audiovisual strategies of experimental film. The contributors investigate repertoires and artists from Europe and the USA through the critical lenses of synchronicity and animated sound, interrelations of experimentation in image and sound, audiovisual synchresis and dissonance, experimental soundscape traditions, found-footage film, re-mediation of pre-existent music and sound, popular and queer sound cultures, and a diversity of radical technological, aesthetic, tropes in film media traversing the work of early pioneers such as Walther Ruttmann and Len Lye, through the mid-century innovations of Norman McLaren, Stan Brakhage, Lis Rhodes, Kenneth Anger, Andy Warhol, and studio collectives in Poland, to latter-day experimentalists John Smith and Bill Morrison, as well as the contemporary practices of Vjing.
Category: Music

Transmedia Archaeology

Author : C. Scolari
ISBN : 9781137434371
Genre : Social Science
File Size : 20.64 MB
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In this book, the authors examine manifestations of transmedia storytelling in different historical periods and countries, spanning the UK, the US and Argentina. It takes us into the worlds of Conan the Barbarian, Superman and El Eternauta, introduces us to the archaeology of transmedia, and reinstates the fact that it's not a new phenomenon.
Category: Social Science

Media Management And Economics Research In A Transmedia Environment

Author : Alan B. Albarran
ISBN : 9781135969417
Genre : Language Arts & Disciplines
File Size : 84.51 MB
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This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.
Category: Language Arts & Disciplines

Handbook Of Research On Transmedia Storytelling And Narrative Strategies

Author : Y?lmaz, Recep
ISBN : 9781522553588
Genre : Social Science
File Size : 60.57 MB
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Transmedia storytelling is defined as a process where integral elements of fiction get dispersed systematically across multiple delivery channels to create a unified and coordinated entertainment experience. This process and its narrative models have had an increasing influence on the academic world in addressing both theoretical and practical dimensions of transmedia storytelling. The Handbook of Research on Transmedia Storytelling and Narrative Strategies is a critical scholarly resource that explores the connections between consumers of media content and information parts that come from multimedia platforms, as well as the concepts of narration and narrative styles. Featuring coverage on a wide range of topics such as augmented reality, digital society, and marketing strategies, this book explores narration as a method of relating to consumers. This book is ideal for advertising professionals, creative directors, academicians, scriptwriters, researchers, and upper-level graduate students seeking current research on narrative marketing strategies.
Category: Social Science

Film Directors

Author : Michael Singer
ISBN : 0943728606
Genre : Motion picture producers and directors
File Size : 78.98 MB
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Category: Motion picture producers and directors

Transmedia Marketing

Author : Anne Zeiser
ISBN : 9781134746293
Genre : Art
File Size : 37.30 MB
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Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of entertainment and media marketing. Its groundbreaking transmedia approach integrates storytelling and marketing content creation across multiple media platforms – harnessing the power of audience to shape and promote your story. Through success stories, full color examples of effective marketing techniques in action, and insight from top entertainment professionals, Transmedia Marketing covers the fundamentals of a sound 21st century marketing and content plan. You’ll master the strategy behind conducting research, identifying target audiences, setting goals, and branding your project. And, you’ll learn first-hand how to execute your plan’s publicity, events, advertising, trailers, digital and interactive content, and social media. Transmedia Marketing enlivens these concepts with: Hundreds of vibrant examples from across media platforms – The Hunger Games, Prometheus, The Dark Knight, Bachelorette, The Lord of the Rings, Despicable Me 2, Food, Inc., Breaking Bad, House of Cards, Downton Abbey, Game of Thrones, Top Chef, Pokémon, BioShock Infinite, Minecraft, Outlast, Titanfall, LEGO Marvel Super Heroes, Halo 4, Lonelygirl15, Annoying Orange Real-world advice from 45 leading industry writers, directors, producers, composers, distributors, marketers, publicists, critics, journalists, attorneys, and executives from markets, festivals, awards, and guilds Powerful in-depth case studies showcasing successful approaches – A.I. Artificial Intelligence, Mad Men, Lizzie Bennet Diaries, Here Comes Honey Boo Boo, and Martin Scorsese Presents the Blues Extensive Web content at www.transmediamarketing.com featuring a primer on transmedia platforms – film, broadcast, print, games, digital media, and experiential media; expanded case studies; sample marketing plans and materials; and exclusive interviews With Transmedia Marketing, you’ll be fully versed in the art of marketing film, TV, games, and digital media and primed to write and achieve the winning plan for your next media project.
Category: Art

Comics For Film Games And Animation

Author : Tyler Weaver
ISBN : 9780240823782
Genre : Art
File Size : 62.35 MB
Format : PDF, Docs
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Writers, directors, and producers- reach a wider audience by embracing comics to supplement your own ideas, and offer more options for audience engagement. Comics are a key element in today's convergence culture. From their use in video games, like Batman: Arkham City and the Halo series to their use in films like Star Trek and The Incredibles, comics have proven an invaluable method for creators to expand their storyworld and provide audiences with irresistible gateways into the story. Tyler Weaver teaches you how to integrate comic storytelling into your own transmedia work by exploring their past, present, and future. He discusses the creation of the unique mythologies in comic stories and digs into the details of comic construction, from pacing to scripting to collaboration. * Chapters on convergence and mythology building: Comics have endured because of their expansive and exciting mythologies. How can you apply that to your own work? * Interviews with key practitioners and artists in the field, bringing a personal look into how professionals do their work * The companion website features a blog with new projects and advancements in digital comics, expanded interviews, script templates, and listings of independent artists Reach a wider audience by embracing comics to supplement your own ideas, and offer more options for audience engagement Features chapters on convergence and mythology building. Comics have endured because of their expansive and exciting mythologies. How can you apply that to your own work? Every section (writing, art, etc.) contains interviews with key practitioners and artists in the field, deepening the value of the material presented, and bringing a personal look into how creatives do their work The companion website features video interviews, blog about new projects and advancements in digital comics, as well as updated and expanded interviews. Script templates will be made available. In addition, a listing of independent artists (websites/Twitter handles)
Category: Art

Visual Education

Author :
ISBN : MINN:31951D00039011N
Genre : Visual education
File Size : 76.81 MB
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Category: Visual education

Standard Poor S Register Of Corporations Directors And Executives

Author : Standard and Poor's Corporation
ISBN : UCSD:31822022953889
Genre : Corporations
File Size : 79.83 MB
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This principal source for company identification is indexed by Standard Industrial Classification Code, geographical location, and by executive and directors' names.
Category: Corporations

A Companion To Media Authorship

Author : Jonathan Gray
ISBN : 9781118495254
Genre : Social Science
File Size : 37.58 MB
Format : PDF, Kindle
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A Companion to Media Authorship offers 28 groundbreaking chapters which investigate the practices, attributions, and meanings of authorship. Revitalizing the study within media and cultural studies, this diverse and global collection provides the definitive work on the subject. Rethinks cultures of authorship and challenges the concept of auteurism across multiple media forms Moves beyond notions of the individual to focus on how authorship is collaborative, contested, and networked, examining cultures of authorship and the practicalities of how it works Draws on the cutting-edge research of scholars and practitioners whose work has produced significant new insights into the field Examines a wide range of media, including television, social media, radio, videogames, transmedia, music, and comic books Offers an impressive global focus, including pieces on Mexican music, amateur film production in Nairobi slums, tele-serial production in Kinshasa, Hong Kong film, and the marketing of Bollywood
Category: Social Science

The Education Of An Art Director

Author : Steven Heller
ISBN : UOM:39015062822344
Genre : Art
File Size : 41.51 MB
Format : PDF, Kindle
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• How to create great graphic-design courses—and why to create them • More than 30 big-name contributors, including Vince Frost, Ronn Campisi, Gail Anderson, and others This provocative anthology provides inspiration on teaching and discussing art direction in the classroom and beyond. Essays, interviews, and images from more than thirty teachers and leaders in the field provide an in-depth view of every facet of art direction; concrete examples reveal how to create classes that are fun to teach and inspiring to students and department chairs alike. A boon to instructors, a boost to anyone interested in graphic design, this book is educational in the best sense of the word.
Category: Art