THE RIGHT BRAIN BUSINESS PLAN

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The Right Brain Business Plan

Author : Jennifer Lee
ISBN : 9781577319443
Genre : Business & Economics
File Size : 65.33 MB
Format : PDF, Kindle
Download : 724
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Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life
Category: Business & Economics

Building Your Business The Right Brain Way

Author : Jennifer Lee
ISBN : 9781608682577
Genre : Business & Economics
File Size : 71.34 MB
Format : PDF, Docs
Download : 304
Read : 1003

Grow a Profitable and Lasting Business on Your Terms If you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right-brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results. Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to: • assess your business’s unique “ecosystem” • build your brand and attract, engage, and keep ideal customers • develop new income streams that better leverage your time and resources • promote your products and services with authenticity and ease • grow your team (virtual and in-person) and manage staff and vendors • establish infrastructure and procedures to keep operations running smoothly • carve out vital white space to pause, reflect, and celebrate Includes play sheets and color illustrations to inspire action and propel your success
Category: Business & Economics

Digital Sisterhood

Author : Ananda Kiamsha Madelyn Leeke
ISBN : 9781491706404
Genre : Biography & Autobiography
File Size : 67.93 MB
Format : PDF, ePub, Docs
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Ananda Kiamsha Madelyn Leeke became a pioneer in the digital universe twenty-seven years ago, when she logged in to the LexisNexis research service as a first-year law student at Howard University School of Law. She was immediately smitten with what the World Wide Web could do. Later, while attending the UN Fourth World Conference on Women in Beijing, China, in 1995, Leeke found herself in an Internet café, where she experienced an interaction that changed her life. Over time, through interactions and conversations both online and in-person, Leeke developed the concept of “digital sisterhood.” Embracing this revolutionary concept led to a complete career reinvention that finally allowed her to embrace her enormous creative spirit. She found in her digital sisters true “sheroes” and virtual mentors. Her blogging and social media adventures highlight the lessons she learned in the process, the reasons she launched the Digital Sisterhood Network, and the experiences that caused her to adopt what she terms the “fierce living” commitments. In her memoir, Leeke details her journey, sharing experiences and insights helped her and her digital sisters use the Internet as a self-discovery tool and identifying leadership archetypes that shaped her role as a social media leader.
Category: Biography & Autobiography

The Visual Marketing Revolution

Author : Stephanie Diamond
ISBN : 9780133259674
Genre : Business & Economics
File Size : 32.32 MB
Format : PDF, ePub
Download : 775
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Get Straight to Your Customer’s Mind, Heart, Buy Button…Visually! Skip past the filters: jump straight into your customer’s powerful visual instinct, where 83% of all human learning is processed. Craft messages that can be brilliantly expressed visually. Then, brilliantly express them. Learn the modern and timeless arts of visual persuasion from a master: Stephanie Diamond. Design irresistible visual persona. Tell masterful visual stories. Create breakthrough images, infographics, and video. Use all the visual social tools at your disposal, from Instagram to Pinterest to YouTube. Words can’t express what you need to say. Visuals will. Get this book: see how. Think visually to solve marketing challenges text can’t handle Utilize visual maps to craft sharper messages and strategies Guide prospects on a visual journey they simply must follow Make abstract ideas intensely real and tangible Visually boost the effectiveness of emails, landing pages, and case studies Leverage new presentation tools that go way beyond PowerPoint Clear away obstacles to action with infographics, checklists, and worksheets Add visuals to deepen engagement on Facebook, Twitter, Pinterest, and Google+ Create outstanding low-cost video for marketing and tutorials Optimize your visuals for tablets and smartphones Quickly improve social media performance with intuitive new visual tools
Category: Business & Economics

The Whole Brain Business Book

Author : Ned Herrmann
ISBN : 0070284628
Genre : Business & Economics
File Size : 70.62 MB
Format : PDF, ePub, Docs
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In the hot area of mind research and its applications in business, the next wave is whole brain technology--the new key to business productivity outlined in this groundbreaking book. This long-awaited culmination of Herrmann's highly respected research and testing presents his four-quadrant model of the brain and the corresponding thinking styles. 100 illustrations.
Category: Business & Economics

Starting An Indexing Business

Author : American Society of Indexers
ISBN : IND:30000048043479
Genre : Language Arts & Disciplines
File Size : 42.64 MB
Format : PDF, ePub, Mobi
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Category: Language Arts & Disciplines

Filmmakers And Financing

Author : Louise Levison
ISBN : IND:30000061250746
Genre : Independent filmmakers
File Size : 77.1 MB
Format : PDF, ePub, Mobi
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The Second Edition of Filmmakers and Financing: Business Plans for Independents contains completely revised and updated financial and industry data. The book will teach the reader how to create a business plan to present to a potential investor. With its easy-to-follow format and its step-by-step approach, this unique guide will bridge the gap between the filmmaker and business, whether you are looking to create a plan for one film or multiple films. Each chapter concentrates on a specific section of the business plan, such as the executive summary, industry, market, distribution financial planning, etc. There is also a sample business plan for reference as you write your own. Ms. Levision provides you with the information you need to approach potential investors, including: · defining your goals and objectives; · describing your proposed films; · researching your markets and distribution systems; · developing complete financial projections; · applying the plan to the management of your company. Even if you have no previous financial experience, the book will give you the tools necessary to write a direct, dynamic business plan that will attract investors to your projects. Louise Levison is president and founder of Business Strategies, a ten-year-old business consulting firm, which specializes in writing business plans for film, Internet, and other entertainment related companies, developing corporate strategies, and guiding entrepreneurs in looking for and working with equity financing. She has taught "Creating a Business Plan for the Start-up Film Company" and "Creating a Multimedia Business Plan" for the Entertainment Studies Department of the Extension Program at UCLA.
Category: Independent filmmakers

Career Management For The Creative Person

Author : Lee T. Silber
ISBN : 0609803654
Genre : Self-Help
File Size : 62.52 MB
Format : PDF, ePub, Docs
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Shows how to find one's career niche, covers self-promotion, networking, setting goals, being a team player, and handling the financial aspects of one's career
Category: Self-Help

Think Like A Futurist

Author : Cecily Sommers
ISBN : 9781118239179
Genre : Business & Economics
File Size : 20.57 MB
Format : PDF, ePub, Docs
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Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today's pressures with tomorrow's realities. Cecily Sommers shows how to apply long-term focus and strategies to needs as diverse as industry forecasts, innovation challenges, leadership development, or future-proofing a brand. By understanding intersecting potentials that one day may impact your organization, you can readily spot emerging trends and market shifts, uncovering opportunities on the horizon. Think Like a Futurist explores such questions as: Where will new markets emerge over the next 5-10-25 years? What will be the big issues of the day? How will lifestyle, social mores, and policy adapt? And what role do we play in that future? Offers a clear framework for thinking like a futurist, and direction for how to integrate it in high-pressure corporate environments Explains how the social, economic, and environmental crises of our time spring from just four constant and predictable forces Reveals the three dramatic disruptions on the horizon that should be a part of every strategic conversation Written by Cecily Sommers the Founder and President of The Push Institute, a non-profit think tank that tracks significant global trends and their implications for business, government, and non-profit. Filled with tools and models for a new world, this book should be required reading for strategists and innovators across disciplines. "Refreshing. A book that does not follow today’s push to be ‘innovative’ just to snag attention because of the current hot trending keyword. Matter of fact, Cecily Sommers’ book works to get us away from simply identifying and going for a ride on the latest trend(s) in our respective industries. Quite the contrary, rather than avoid a scientific or tactical discussion of trend identification, she works to give us the ability to go beyond trends and into the future. Cecily has drafted a book providing a nice blend of practical reality, philosophy, and practical execution. It speaks well to current discussions about how to drive ‘innovation’ or, better, creativity within your businesses—however large or small. All in, this is a book 254 pages long, including index, that is written at a practical level that, after closer study following an initial read-through, provides a methodology for anticipating the future and taking action to meet it. Provides a methodology for anticipating the future and taking action to meet it. Think Like a Futurist is a good read for anyone struggling with how to move their organization forward. Business leaders, product and program managers, service providers will all find the concepts Cecily introduces to be well laid-out with a reasonable amount of supporting content."—The source is a blog: http://jtpedersen.net/2012/11/15/what-ive-read-lately-think-like-a-futurist/
Category: Business & Economics

The Wall Street Journal Complete Small Business Guidebook

Author : Colleen DeBaise
ISBN : 0307462587
Genre : Business & Economics
File Size : 62.83 MB
Format : PDF
Download : 556
Read : 190

Because starting a small business is not only a huge financial risk but also a complete lifestyle change, anyone who wants to be his or her own boss needs to approach entrepreneurship thoughtfully and with careful planning. That’s why there is no better resource than The Wall Street Journal Complete Small Business Guidebook, a practical guide for turning your entrepreneurial dreams into a successful company, from America’s most trusted source of financial advice. It answers would-be business owners’ biggest question—how do I fund my venture?—then explains the mechanics of building, running and growing a profitable business. You’ll learn: • How to write a winning business plan • Secrets to finding extra money during the lean years and beyond • Ways to keep your stress in check while maintaining a work/life balance • How to manage your time, including taking vacations and dealing with sick days • Strategies for keeping your business running smoothly—from investing in technology to hiring the right people • Marketing and management basics • When angel investors or venture capital might be an appropriate way to grow • How to execute your exit strategy Running the show may not always be easy, but the rewards can be tremendous. You may be on the job 24/7, but you have the freedom to call the shots, to hire whomever you want, to work when you want and to take your business as far as you want to go.
Category: Business & Economics