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The Right Brain Business Plan

Author : Jennifer Lee
ISBN : 9781577319450
Genre : Business & Economics
File Size : 37.7 MB
Format : PDF, ePub, Docs
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Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach. Discover how to: • Develop a financial plan with fun and flair • Select your circle of support to get the work done • Clarify your business values and goals • Paint a picture of your business landscape • Understand your competition and what makes you stand out from the crowd • Identify your perfect customers and create a marketing plan to reach them • Map out concrete action steps to bring your Right-Brain Business Plan to life
Category: Business & Economics

Building Your Business The Right Brain Way

Author : Jennifer Lee
ISBN : 9781608682577
Genre : Business & Economics
File Size : 80.40 MB
Format : PDF, Docs
Download : 824
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Grow a Profitable and Lasting Business on Your Terms If you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right-brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results. Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to: • assess your business’s unique “ecosystem” • build your brand and attract, engage, and keep ideal customers • develop new income streams that better leverage your time and resources • promote your products and services with authenticity and ease • grow your team (virtual and in-person) and manage staff and vendors • establish infrastructure and procedures to keep operations running smoothly • carve out vital white space to pause, reflect, and celebrate Includes play sheets and color illustrations to inspire action and propel your success
Category: Business & Economics

Grow Your Handmade Business

Author : Kari Chapin
ISBN : 9781603428767
Genre : Business & Economics
File Size : 58.85 MB
Format : PDF, Docs
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Read : 348

Are you ready to make a living from your craft? Learn how to map out a financial plan, expand production, automate distribution, address legal matters, and much more. Start growing your business beyond the dining room table and leave your day job behind.
Category: Business & Economics

The Visual Marketing Revolution

Author : Stephanie Diamond
ISBN : 9780133259674
Genre : Business & Economics
File Size : 76.46 MB
Format : PDF
Download : 763
Read : 222

Get Straight to Your Customer’s Mind, Heart, Buy Button…Visually! Skip past the filters: jump straight into your customer’s powerful visual instinct, where 83% of all human learning is processed. Craft messages that can be brilliantly expressed visually. Then, brilliantly express them. Learn the modern and timeless arts of visual persuasion from a master: Stephanie Diamond. Design irresistible visual persona. Tell masterful visual stories. Create breakthrough images, infographics, and video. Use all the visual social tools at your disposal, from Instagram to Pinterest to YouTube. Words can’t express what you need to say. Visuals will. Get this book: see how. Think visually to solve marketing challenges text can’t handle Utilize visual maps to craft sharper messages and strategies Guide prospects on a visual journey they simply must follow Make abstract ideas intensely real and tangible Visually boost the effectiveness of emails, landing pages, and case studies Leverage new presentation tools that go way beyond PowerPoint Clear away obstacles to action with infographics, checklists, and worksheets Add visuals to deepen engagement on Facebook, Twitter, Pinterest, and Google+ Create outstanding low-cost video for marketing and tutorials Optimize your visuals for tablets and smartphones Quickly improve social media performance with intuitive new visual tools
Category: Business & Economics

The Wall Street Journal Complete Small Business Guidebook

Author : Colleen DeBaise
ISBN : 0307462587
Genre : Business & Economics
File Size : 64.15 MB
Format : PDF, ePub, Docs
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Because starting a small business is not only a huge financial risk but also a complete lifestyle change, anyone who wants to be his or her own boss needs to approach entrepreneurship thoughtfully and with careful planning. That’s why there is no better resource than The Wall Street Journal Complete Small Business Guidebook, a practical guide for turning your entrepreneurial dreams into a successful company, from America’s most trusted source of financial advice. It answers would-be business owners’ biggest question—how do I fund my venture?—then explains the mechanics of building, running and growing a profitable business. You’ll learn: • How to write a winning business plan • Secrets to finding extra money during the lean years and beyond • Ways to keep your stress in check while maintaining a work/life balance • How to manage your time, including taking vacations and dealing with sick days • Strategies for keeping your business running smoothly—from investing in technology to hiring the right people • Marketing and management basics • When angel investors or venture capital might be an appropriate way to grow • How to execute your exit strategy Running the show may not always be easy, but the rewards can be tremendous. You may be on the job 24/7, but you have the freedom to call the shots, to hire whomever you want, to work when you want and to take your business as far as you want to go.
Category: Business & Economics

The Whole Brain Business Book

Author : Ned Herrmann
ISBN : 0070284628
Genre : Business & Economics
File Size : 38.83 MB
Format : PDF, ePub
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In the hot area of mind research and its applications in business, the next wave is whole brain technology--the new key to business productivity outlined in this groundbreaking book. This long-awaited culmination of Herrmann's highly respected research and testing presents his four-quadrant model of the brain and the corresponding thinking styles. 100 illustrations.
Category: Business & Economics

Filmmakers And Financing

Author : Louise Levison
ISBN : IND:30000061250746
Genre : Motion picture industry
File Size : 23.11 MB
Format : PDF, Docs
Download : 351
Read : 1282

The Second Edition of Filmmakers and Financing: Business Plans for Independents contains completely revised and updated financial and industry data. The book will teach the reader how to create a business plan to present to a potential investor. With its easy-to-follow format and its step-by-step approach, this unique guide will bridge the gap between the filmmaker and business, whether you are looking to create a plan for one film or multiple films. Each chapter concentrates on a specific section of the business plan, such as the executive summary, industry, market, distribution financial planning, etc. There is also a sample business plan for reference as you write your own. Ms. Levision provides you with the information you need to approach potential investors, including: · defining your goals and objectives; · describing your proposed films; · researching your markets and distribution systems; · developing complete financial projections; · applying the plan to the management of your company. Even if you have no previous financial experience, the book will give you the tools necessary to write a direct, dynamic business plan that will attract investors to your projects. Louise Levison is president and founder of Business Strategies, a ten-year-old business consulting firm, which specializes in writing business plans for film, Internet, and other entertainment related companies, developing corporate strategies, and guiding entrepreneurs in looking for and working with equity financing. She has taught "Creating a Business Plan for the Start-up Film Company" and "Creating a Multimedia Business Plan" for the Entertainment Studies Department of the Extension Program at UCLA.
Category: Motion picture industry

Left Brain Finance For Right Brain People

Author : Paula Ann Monroe
ISBN : 1570710562
Genre : Estate planning
File Size : 72.74 MB
Format : PDF, ePub, Docs
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"Included are the keys to managing your credit cards; life, home, health and auto insurance; the right way to buy stocks, bonds and mutual funds; setting short- and long-term goals for you and your money"--Cover.
Category: Estate planning

Streetwise Internet Business Plan

Author : Robert Weinberg
ISBN : 1580625029
Genre : Business & Economics
File Size : 23.55 MB
Format : PDF, ePub
Download : 344
Read : 520

This title provides instructions for researching and writing a business plan with specific details to consider when operating primarily online. In addition to prompting entrepreneurs to put their ideas for marketing and management down on paper, this guide actually walks through creating a balance sheet, and more.
Category: Business & Economics