THE PUBLISHER

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The Publisher

Author : Alan Brinkley
ISBN : 030759291X
Genre : Biography & Autobiography
File Size : 62.20 MB
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Acclaimed historian Alan Brinkley gives us a sharply realized portrait of Henry Luce, arguably the most important publisher of the twentieth century. As the founder of Time, Fortune, and Life magazines, Luce changed the way we consume news and the way we understand our world. Born the son of missionaries, Henry Luce spent his childhood in rural China, yet he glimpsed a milieu of power altogether different at Hotchkiss and later at Yale. While working at a Baltimore newspaper, he and Brit Hadden conceived the idea of Time: a “news-magazine” that would condense the week’s events in a format accessible to increasingly busy members of the middle class. They launched it in 1923, and young Luce quickly became a publishing titan. In 1936, after Time’s unexpected success—and Hadden’s early death—Luce published the first issue of Life, to which millions soon subscribed. Brinkley shows how Luce reinvented the magazine industry in just a decade. The appeal of Life seemingly cut across the lines of race, class, and gender. Luce himself wielded influence hitherto unknown among journalists. By the early 1940s, he had come to see his magazines as vehicles to advocate for America’s involvement in the escalating international crisis, in the process popularizing the phrase “World War II.” In spite of Luce’s great success, happiness eluded him. His second marriage—to the glamorous playwright, politician, and diplomat Clare Boothe—was a shambles. Luce spent his later years in isolation, consumed at times with conspiracy theories and peculiar vendettas. The Publisher tells a great American story of spectacular achievement—yet it never loses sight of the public and private costs at which that achievement came. From the Hardcover edition.
Category: Biography & Autobiography

The Art Of The Publisher

Author : Roberto Calasso
ISBN : 9780141978499
Genre : Literary Collections
File Size : 28.74 MB
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'All the books published by a certain publisher could be seen as links in a single chain' In this fascinating memoir and manifesto the author and publisher Roberto Calasso meditates on the art of book publishing. With his signature erudition and polemical flair, Calasso transcends Adelphi to look at the publishing industry as a whole, from the essential importance of graphics, jackets and cover flaps to the consequences of universal digitization. And he outlines what he describes as the 'most hazardous and ambitious' profile of what a publishing house can be: a book comprising many books, akin to that of other twentieth-century publishers, from Giulio Einaudi to Roger Straus, of whom the book offers brief portraits.
Category: Literary Collections

The Publisher In The Changing Markets

Author : Seiji Sato
ISBN : 9051994222
Genre : Business & Economics
File Size : 83.79 MB
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This publication aims to reconfirm the creative role of the publisher as a conduit for culture built upon the knowledge and experience of the past, as well as to explore the publishers' new role, and legal protection of the publishers' rights, in our evolving digital and information-based society. - Publisher's Rights: The Legal Expression of the Creative Role of the Publisher - Electronic Copyright Management Systems - Value Innovation on the Network - Partners' Perspectives - Asian Experiences - Trading by Electronic Copyright Management Systems - Enforcement of Rights - Conclusion, Recommendations or Resolutions.
Category: Business & Economics

The Publisher

Author :
ISBN : UCAL:$B230682
Genre : Bibliography
File Size : 50.68 MB
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Category: Bibliography

The Culture Of The Publisher S Series Volume 2

Author : John Spiers
ISBN : 9780230299399
Genre : Literary Criticism
File Size : 53.79 MB
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This volume explores problems concerning the series, national development and the national canon in a range of countries and their international book-trade relationships. Studies focus on issues such as the fabrication of a national canon, and on the book in war-time, the evolution of Catholic literature, imperial traditions and colonial libraries.
Category: Literary Criticism

The Publisher Public Official

Author : Don Sneed
ISBN : 027594087X
Genre : Language Arts & Disciplines
File Size : 32.48 MB
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Based on five current case studies, this volume explores the extent to which politicians who simultaneously serve as newspaper editors or publishers fulfill their ethical duties to serve as "watchdog" over the government and to provide a forum for robust democratic debate. The book features interviews with the editors/publishers and with a sample of their readers, and provides results of a survey of readers who were asked whether it is possible to "wear two hats" and do both jobs effectively and responsibly. Newspaper articles and editorial pages are also examined for possible conflicts of interest in occupying two roles.
Category: Language Arts & Disciplines

The Publisher S Microsoft Word

Author : Robert Stetson
ISBN : 9781481251488
Genre : Computers
File Size : 50.61 MB
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For those of us who write books, Microsoft Word 2010 has 7 magic areas we use to get the format just right. I'm going to take you through each of the areas and show you exactly how to format your document so that your final book will pass the formatting requirements of the publisher. If you use this guide effectively the final book can look like the books made by the big 6 printing houses.
Category: Computers