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The Paradox Planet

Author : Larry Light
ISBN : 9781480846845
Genre : Business & Economics
File Size : 27.73 MB
Format : PDF
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Beginning with the Age of We in the 1950s and moving to the Age of Me to todaythe Age of Ithis book examines how polarization and anger has changed how companies must manage their brands. Larry Light and Joan Kiddon, the leaders of Arcature LLC, consultants in brand management, examine societal changes and global, local, and personal forces through the lens of marketers. They explain how to: leverage paradox promises into brand-focused strategies and actions that create a pathway to profitability; create extraordinary brand experiences for individuals and communities; and build strong brands in a world of contradictory needs and benefits. In todays world, people want their individuality to be recognized, but they also want to belong to a group that shares their distinctiveness. People want to be independent and interconnected, which is the underlying paradox affecting how we make decisions today. Navigate how to satisfy conflicting needs, and look beyond single-minded solutions with the insights and guidance in The Paradox Planet.
Category: Business & Economics

The Paradox Of Time

Author : Saak Tarontsi
ISBN : 9780595289929
Genre : Fiction
File Size : 44.97 MB
Format : PDF, Kindle
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At the beginning of the twenty-first century a leading American scientist received a special assignment from a US government's top official. Then he became threatened by a mysterious evil force. The sinister killer threw him into the abyss of Hell where no organic matter can be sustained and no living creature can survive. But the human spirit proved to be undefeated, even suffering the loss of three lives the hero is tough enough to survive, transform to a God, fight back and repel the enemy. His adversary is an ancient incarnation of evil, his enemies are much numerous, but once defeated Gods in a Sacred Zone of Lazakria and robotic creatures from neutral space colonies are awaiting for his help. The divine virtue of the ancient relic of godly power-the Eye of the Beholder-enabled Alan to unlock the mystery of Time Mechanism, a device which could turn the Tide of Time. Destroying enemy naval armadas in a harsh battle, a hero realized that the brutality of the first encounter with the Empire of Evil was nothing else than a beginning of a Mortal Combat-The War of Armageddon.
Category: Fiction

The Paradox War Omnibus

Author : CJ Moseley
ISBN : 9781326039431
Genre : Fiction
File Size : 71.3 MB
Format : PDF, ePub, Mobi
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When Desi, a twenty-something science graduate, can't get to sleep one night, the last thing she expected was for the TV to explode, for her to get abducted by aliens, or to get drawn into a temporal war that, somehow, is probably her fault. During her adventures we also follow the progress of two other, combatants also drawn into this war: One is Garner a half-fey, half-human wizard working for a mad machine-god, and the other is a member of a spiritually rich species of shape-shifting travellers, that call themselves the Bulmas, but that Desi knows by a host of other names. We follow our three adventurers stories as they weave their way through Time and Space, through alternate histories, into the realms of the inner-world of Faery and the outer abyss, and finally right back to the beginning, fighting a war that holds the fate of Universes in the balance. Combining Humour, Science-Fiction, Fantasy, Time-Travel, Pop-culture, and Mythology into a spell-binding roller-coaster.
Category: Fiction

Chronoclysm The Paradox War

Author : CJ Moseley
ISBN : 9781326350178
Genre : Fiction
File Size : 38.73 MB
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Desi, Garner, and Teucoi battle to survive in a universe that is coming apart at the seams. Desi quickly learns that she has not won the war, Norridi and Garner escaped her trap and are still continuing to fight against her and her friends. Meanwhile, Teucoi learns about the city in the centre of the Lea and the Dæmons that besiege it constantly. He meets his final teachers and the creator of his people. Each side of the War races back in time trying to secure the timeline for themselves in a conclusion that redefines the very nature of reality. A mind-blowing conclusion to the cult science-fiction and fantasy epic trilogy.
Category: Fiction

Secrets Of The Paradox

Author : Micheal D. Winterburn
ISBN : 9781783060269
Genre : Philosophy
File Size : 64.86 MB
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Far from merely recycling what we already know about certain paradoxes, this book breaks entirely new ground by providing what everyone really wants: solutions. The king of all paradoxes is the Liar ('This statement is false.' If it is true, it is false; if it is false, it is true), which in its earliest form is over two and a half thousand years old. Throughout all this time it has resisted every attempt to fully understand it. This work finally unlocks the secrets of the Liar, exposing principles, patterns and formulae that have long lain hidden. Several other important paradoxes also come under the logical searchlight and they too surrender their treasures. Though paradoxes are inherently difficult, this book approaches them in a clear and entertaining manner, using plain English. Secrets of the Paradox is written for the general reader, yet is sufficiently rigorous to satisfy the demands of the professional philosopher. If you relish an intellectual challenge, this book is for you!
Category: Philosophy

Aging The Paradox Of Life

Author : Robin Holliday
ISBN : 9781402056413
Genre : Medical
File Size : 75.68 MB
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For centuries people have puzzled over the inevitability of human aging. At the end of the 20th century a remarkable scientific discovery emerged, based on a series of important interconnected insights over quite a long period of time. The aim of this book is to dispel ignorance by explaining in non-technical language what are the reasons for aging and the myth of excessive prolongation of life.
Category: Medical

Planet Of The Apes And Philosophy

Author : John Huss
ISBN : 9780812698275
Genre : Philosophy
File Size : 86.21 MB
Format : PDF
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What makes humans different from other animals, what humans are entitled to do to other species, whether time travel is possible, what limits should be placed on science and technology, the morality and practicality of genetic engineering—these are just some of the philosophical problems raised by Planet of the Apes. Planet of the Apes and Philosophy looks at all the deeper issues involved in the Planet of the Apes stories. It covers the entire franchise, from Pierre Boulle’s 1963 novel Monkey Planet to the successful 2012 reboot Rise of the Planet of the Apes. The chapters reflect diverse points of view, philosophical, religious, and scientific. The ethical relations of humans with animals are explored in several chapters, with entertaining and incisive observations on animal intelligence, animal rights, and human-animal interaction. Genetic engineering is changing humans, animals, and plants, raising new questions about the morality of such interventions. The scientific recognition that humans and chimps share 99 percent of their genes makes a future in which non-human animals acquire greater importance a distinct possibility. Planet of the Apes is the most resonant of all scientific apocalypse myths.
Category: Philosophy

Demons In Eden

Author : Jonathan Silvertown
ISBN : 9780226757728
Genre : Nature
File Size : 80.5 MB
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At the heart of evolution lies a bewildering paradox. Natural selection favors above all the individual that leaves the most offspring—a superorganism of sorts that Jonathan Silvertown here calls the "Darwinian demon." But if such a demon existed, this highly successful organism would populate the entire world with its own kind, beating out other species and eventually extinguishing biodiversity as we know it. Why then, if evolution favors this demon, is the world filled with so many different life forms? What keeps this Darwinian demon in check? If humankind is now the greatest threat to biodiversity on the planet, have we become the Darwinian demon? Demons in Eden considers these questions using the latest scientific discoveries from the plant world. Readers join Silvertown as he explores the astonishing diversity of plant life in regions as spectacular as the verdant climes of Japan, the lush grounds of the Royal Botanical Gardens at Kew, the shallow wetlands and teeming freshwaters of Florida, the tropical rainforests of southeast Mexico, and the Canary Islands archipelago, whose evolutionary novelties—and exotic plant life—have earned it the sobriquet "the Galapagos of botany." Along the way, Silvertown looks closely at the evolution of plant diversity in these locales and explains why such variety persists in light of ecological patterns and evolutionary processes. In novel and useful ways, he also investigates the current state of plant diversity on the planet to show the ever-challenging threats posed by invasive species and humans. Bringing the secret life of plants into more colorful and vivid focus than ever before, Demons in Eden is an empathic and impassioned exploration of modern plant ecology that unlocks evolutionary mysteries of the natural world.
Category: Nature

Red Planet

Author : Pietro Panetta
ISBN : 9781291449709
Genre :
File Size : 26.9 MB
Format : PDF
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The White Planet

Author : Jean Jouzel
ISBN : 9781400844692
Genre : Science
File Size : 32.82 MB
Format : PDF, Kindle
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From the Arctic Ocean and ice sheets of Greenland, to the glaciers of the Andes and Himalayas, to the great frozen desert of Antarctica, The White Planet takes readers on a spellbinding scientific journey through the shrinking world of ice and snow to tell the story of the expeditions and discoveries that have transformed our understanding of global climate. Written by three internationally renowned scientists at the center of many breakthroughs in ice core and climate science, this book provides an unparalleled firsthand account of how the "white planet" affects global climate--and how, in turn, global warming is changing the frozen world. Jean Jouzel, Claude Lorius, and Dominique Raynaud chronicle the daunting scientific, technical, and human hurdles that they and other scientists have had to overcome in order to unravel the mysteries of past and present climate change, as revealed by the cryosphere--the dynamic frozen regions of our planet. Scientifically impeccable, up-to-date, and accessible, The White Planet brings cutting-edge climate research to general readers through a vivid narrative. This is an essential book for anyone who wants to understand the inextricable link between climate and our planet's icy regions.
Category: Science