THE LEADERSHIP CAMPAIGN

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The Leadership Campaign

Author : Scott Miller
ISBN : 9781632659552
Genre : Business & Economics
File Size : 52.80 MB
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The Leadership Campaign is a playbook for winning in the reality of today’s competitive global business environment. Each of the 10 steps it offers was learned on the most intensely competitive global battlefields. Thirty years ago, the authors were top-tier political consultants who could boast of a dozen presidential wins around the world. Candidates hired the authors’ company to apply to their political campaigns what the authors knew about business communication and marketing strategy. Then, in 1984, Steve Jobs asked them to build the “Campaign Model” for Apple, putting Jobs upfront as his company’s perennial candidate. This time, Jobs essentially asked the authors to apply what they knew about political campaigning to business. Continuously improved, the model has kept on working for their clients ever since, from Apple, Coca-Cola, and Citigroup to Verizon, Visa, and the Walt Disney Company. The Leadership Campaign will help you put these winning strategies to work for your company and your career. You will learn: Success-building communications skills used to train political leaders and CEOs around the world. Proven strategies to take control of the competitive dialogue and never let go. How to go for the win, the whole win, and nothing but the win for you and your company.
Category: Business & Economics

Brian Mulroney

Author :
ISBN : OCLC:746943532
Genre : Canada
File Size : 41.63 MB
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Category: Canada

Brian Mulroney

Author :
ISBN : OCLC:746943532
Genre : Canada
File Size : 27.79 MB
Format : PDF, Kindle
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Category: Canada

Military Leadership Lessons Of The Charleston Campaign 1861 1865

Author : Kevin Dougherty
ISBN : 9781476614533
Genre : History
File Size : 85.72 MB
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This is an exploration of the Charleston Campaign in the Civil War through the lens of leadership. Part One, “Understanding Charleston,” contains a discussion of leadership, a campaign overview, and a brief introduction to the key participants. Part Two, “Leadership Vignettes,” includes 21 scenarios that span the actions of the most senior leaders down to those of individual soldiers. Each scenario provides the context, explains the action in the terms of leadership lessons learned, and concludes with a list of “take-aways” to crystallize the lessons for the reader. The book ends with summary information and a set of conclusions about leadership during the Charleston Campaign. Although it featured some of the era’s most advanced military technology, the Charleston Campaign was decided by more than just shot and shell, and this book offers a perspective of the campaign as a leadership laboratory.
Category: History

The Canadian General Election Of 1997

Author : Alan Frizzell
ISBN : 9781770700857
Genre : Political Science
File Size : 69.49 MB
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The General Election of 1997 did not turn out as Jean Chretien and the Liberal Party had planned. Chretien called an early election, believing that his party was in a position to retain the majority they had won in 1993. They got their majority, but just barely. When the campaign began, the focus for many Canadians was the economy and job creation. National unity, however, quickly became a key issue, and triggered the most heated debates of the campaign. As was the case in 1993, the election of 1997 saw the country divided along regional lines. The Bloc Quebecois remained strong in Quebec, while the Progressive Conservatives and New Democrats dominated the maritime provinces. The Reform Party, meanwhile, won the west in a landslide, becoming the Official Opposition for the first time. It was Ontario, however, where the election was won: the Liberals won all but two seats in Canada’s largest province, and in the end that was enough to carry Jean Chretien to victory. The Canadian General Election of 1997 is a study of the key aspects of the campaign and the election itself. In addition to analyzing each party’s campaign, authors examine the role of the media, pollsters, the electoral system, and the voters. Articles are contributed by some of the best-known political writers in Canada today: Anthony Westell, Stephen Clarkson, Peter Woolstencroft, Alan Whitehorn, Keith Archer, Faron Ellis, AndrBernard, Chris Dornan, Ed Greenspon, Michael Marzolini, and Louis Massicotte. This readable volume will appeal to an academic as well as a general readership, and is ideally suited for libraries and political science courses. New to this year’s volume is a post-election survey by Jon Pammett.
Category: Political Science

Michael Foot And The Labour Leadership

Author : Andrew Scott Crines
ISBN : 9781443832397
Genre : Political Science
File Size : 38.1 MB
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Michael Foot’s political career can simplistically be characterised by cataclysmic failures within the period between 1979 and 1983, culminating in Labour’s substantial electoral defeat. Developments within political discourse have since sought to perpetuate this characterisation by utilising the defeat as a justification for the subsequent modernisations. However, this analysis does not entirely appreciate the significance of Foot’s leadership. This book argues that far from being a disaster, Foot’s leadership in fact contributed to the survival of the Labour Party. Foot’s political education, political evolution, and experiences between him joining the Party in 1935 and the end of his ministerial career in 1979 enabled him to emerge as the unity candidate in opposition to the divisive potential of a Denis Healey or Tony Benn leadership. Foot’s support base included moderate social democrats and moderate left-wing MP’s as well as centrists who opposed radicals from both sides. This subverts the orthodox assumption of Foot’s election being indicative of a sudden and simplistic left-wing domination after 1979. This book will be of particular interest to those seeking to develop their knowledge of Michael Foot, the Labour Party and their ideological diversity.
Category: Political Science

Harper S Team

Author : Tom Flanagan
ISBN : 9780773575387
Genre : Political Science
File Size : 60.60 MB
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Harper's team fought four campaigns in five years: two leadership races and two national elections. Through trial and error - and determination - they learned to combine the Reform Party's strength in grassroots politics with the Progressive Conservative expertise in advertising and media relations, while simultaneously adopting the latest advances in information and communications technology.
Category: Political Science

The Canadian General Election Of 2000

Author : Christopher Dornan
ISBN : 9781554880157
Genre : Political Science
File Size : 82.92 MB
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Many saw it as a gamble for Jean Chretien: against the advice of party members, he called an early election. But the gamble paid off, and the Liberal Party cruised to their third straight majority government. The Canadian General Election of 2000 is the authoritative study of the campaign and election. As with previous volumes in the Canadian General Election series, the 2000 edition includes analyses of: the campaigns of all five major parties the roles of the print and electronic media, including the internet the pre-election polls voting behaviour across the country Articles are contributed by some of the most recognizable political writers, commentators, and pollsters, including: Edward Greenspon., Stephen Clarkson, Faron Ellis, Alan Whitehorn, Peter Woolstencroft, Andre Bernard, Paul Attallah, Mary McGuire, Janice Neil, Michael Marzolini, and Andre Turcotte.
Category: Political Science

Dominance And Decline

Author : Elisabeth Gidengil
ISBN : 9781442603912
Genre : Political Science
File Size : 32.16 MB
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Coming out of the 2000 Canadian federal election, the dominance of the Liberal Party seemed assured. By 2011 the situation had completely reversed: the Liberals suffered a crushing defeat, failing even to become the official opposition and recording their lowest ever share of the vote. Dominance and Decline provides a comprehensive, comparative account of Canadian election outcomes from 2000 through to 2008. The book explores the meaning of those outcomes within the context of the larger changes that have marked Canada's party system since 1988. It also shows how these trends were consistent with the outcome of the 2011 federal election. Throughout the book a variety of voting theories are revisited and reassessed in light of this analysis.
Category: Political Science

Campaigns For Vicksburg 1862 63 The

Author : Kevin J. Dougherty
ISBN : 9781612000039
Genre : History
File Size : 44.69 MB
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Long relegated to a secondary position behind Gettysburg, Vicksburg has more recently earned consideration by historians as the truly decisive battle of the Civil War. Indeed, Vicksburg is fascinating on many levels. A focal point of both western armies, the Federal campaign of maneuver that finally isolated the Confederates in the city was masterful. The NavyÕs contribution to the Federal victory was significant. The science of the fortifications and siege tactics are rich in detail. The human drama of VicksburgÕs beleaguered civilian population is compelling, and the Confederate cavalry dashes that first denied the Union victory were thrilling. But perhaps more than any other factor, the key to the Federal victory at Vicksburg was simply better leadership. It is this aspect of the campaign that Leadership Lessons: The Campaigns for Vicksburg, 1862Ð1863 seeks to explore. The first section of this book familiarizes the reader with the challenges, characteristics, and styles associated with leadership during the Civil War in general. It also outlines the Vicksburg Campaign by explaining the strategic significance of the Mississippi River and Vicksburg, detailing the opposing forces and the terrain, discussing the failed attempts to capture Vicksburg over the winter of 1862Ð63, and tracing the brilliant campaign of maneuver and logistics that allowed Grant to ultimately lay siege and win a Federal victory. The second section of the book contains 30 Òleadership vignettesÓ that span the actions of the most senior leaders down to those of individual soldiers. Each vignette focuses the campaign overview to the specific situation in order to provide appropriate context, explains the action in terms of leadership lessons learned, and concludes with a short list of Òtake-awaysÓ to crystallize the lessons for the reader. The human drama of Vicksburg involved such traits as daring, persistence, hesitation, raw courage, vascillation, self-confidence, and over-relianceÑall with a great prize at stake. This study of many of the Civil WarÕs most famous commanders who vied for the Rebel ÒGibraltar on the MississippiÓ reveals combat on a wide scale, but more importantly lessons on decision-making that still apply to this day. Kevin Dougherty, a career Army officer and more recently a university history instructor and tactical officer at the Citadel, is the author of six previous books on the Civil War.
Category: History