The Design Entrepreneur

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The Design Entrepreneur

Author : Steven Heller
ISBN : 9781616736491
Genre : ANTIQUES & COLLECTIBLES
File Size : 28.95 MB
Format : PDF, ePub
Download : 568
Read : 838

Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement. Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more. Through case studies with designers like Dave Eggers, Maira Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duro, and over thirty more from the United States and Europe, this book explores the whys, hows, and wherefores of the conception and production processes. The design entrepreneur must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and what doesn't. This is the book that shows how that is accomplished."
Category: ANTIQUES & COLLECTIBLES

Becoming A Design Entrepreneur

Author : Lita Talarico
ISBN : 9781621535140
Genre : Design
File Size : 44.74 MB
Format : PDF, ePub
Download : 181
Read : 504

Any designer who runs a studio, office, or firm is entrepreneurial. In fact, anyone with a studio already has an infrastructure for entrepreneurial content development, and with the technological developments over the last few decades, there are more opportunities now than ever. The use of computers has allowed not only new tools for creating design, but also enables makers with entirely new ways to prototype, promote, and sell their products. Becoming a Design Entrepreneur is the guide for these designers and a breakdown of the prospects and challenges they face. Topics include: •Methods for launching a venture into the market •Tips on presentation, pitch and public relations •How to legally protect intellectual property •Ways to do effective research, and crowd source •How to benefit from social media •Sources for funding and investment and incubators •Case studies from successful and startup entrepreneurs. The ability to produce and market has helped to reposition graphic design in the new entrepreneurial economy, in which graphic design entrepreneurs are constantly raising design bars and standards. Everyone harbors at least one viable product idea, and designers can be "social entrepreneurs," creating campaigns or events that serve the greater good aside from profit-making. Readers will learn to grow as innovators and creators from Becoming a Design Entrepreneur. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Category: Design

The Education Of A Design Entrepreneur

Author : Steven Heller
ISBN : UOM:39015055187879
Genre : Business & Economics
File Size : 28.63 MB
Format : PDF, Kindle
Download : 407
Read : 830

New from the editor of the pioneering EDUCATION OF . . . series, this benchmark collection of fifty essays and interviews provides students and working designers with a firm understanding of the pitfalls and triumphs awaiting the design entrepreneur. Designers recount their motives for setting out on their own and reflect on the degree to which their creative spirit has been satisfied by entrepreneurial freedom -in areas ranging from book, Web site, and home product design to golf course development and entertainment design. Contributors such as Byron Glaser and Sandra Higashi, Eric Zimmerman, Rudy VanderLans, and others reveal that entrepreneurship is not simply a designer's ticket to liberation -it can also be a labyrinth of clerical tasks and manufacturing nightmares. This collection provides candid anecdotes and no-frills advice for any designer ready to brave the trials and rewards of entrepreneurship.
Category: Business & Economics

Architect And Entrepreneur

Author : Eric W. Reinholdt
ISBN : 1511750170
Genre : Architects
File Size : 55.19 MB
Format : PDF, ePub, Mobi
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Part narrative, part business book; Architect + Entrepreneur is filled with contemporary, relevant, fresh tips and advice, from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practice of architecture and interior design. The Problem:Embarking on a new business venture is intimidating; you have questions. But many of the resources available to help entrepreneur architects and interior designers start their design business lack timeliness and relevance. Most are geared toward building colossal firms like SOM and Gensler using outdated methods and old business models. If you're an individual or small team contemplating starting a design business, this is your field guide; crafted to inspire action. The Solution:Using the lean startup methodology to create a minimum viable product, the handbook encourages successive small wins that support a broader vision enabling one to, "think big, start small, and learn fast." It's a unique take on design practice viewed through the lens of entrepreneurship and is designed to answer the questions all new business owners face, from the rote to the existential. Questions about: - Startup costs - Business models (old and new) - Marriage of business and design - Mindset - Branding & naming (exercises and ideas) - Internet marketing strategies - Passive income ideas - Setting your fee - Taxes - Standard Operating Procedures (SOPs) - Securing the work - Client relations - Software - Billing rates - Contracts Building a business isn't a singular act; it's a series of small steps. Using the outline found in Architect + Entrepreneur you can start today. The chapters are organized to guide you from idea to action. Rather than write a business plan you'll be challenged to craft a brand and you'll sell it using new technologies. Follow the guide sequentially and you'll have both the tools and a profitable small business.
Category: Architects

Design

Author :
ISBN : UOM:39015048235058
Genre : Design, Industrial
File Size : 65.20 MB
Format : PDF, ePub, Docs
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Category: Design, Industrial

Entrepreneurs

Author : Bill Bolton
ISBN : UCSD:31822028688091
Genre : Business & Economics
File Size : 23.48 MB
Format : PDF
Download : 367
Read : 1158

We all know an entrepreneur when we see one. This ground-breaking book reviews more than a hundred entrepreneurs from all walks of life and backgrounds, and sets their stories within a rigorous analytical framework, in order to give a critical insight into: * What entrepreneurs do and achieve * How they go about it * How they could be better supported The key point though is whether there are more people "out there" with the potential to be successful entrepreneurs, and, if so, how they might be identified and fostered. This book opens up this subject using for the first time the themes of talent, temperament and technique, which, in the correct mix, produce outstanding entrepreneurs. Using the ideas presented, it should be possible to tap more effectively the well of entrepreneurial talent that the authors identify. The release of this entrepreneurial talent could transform the numerous programmes for promoting business start-up and growth. It is the missing ingredient in many of these initiatives. Entrepreneurs: Talent, Temperament, Technique is therefore ideal for both students and those with a non-academic background who have a keen interest in business start-up and growth. Case studies include: James Dyson, Charles Dunstone (CarPhone Warehouse), Ben and Jerry's Ice Cream, Brian Souter (Stagecoach), Archie Norman (Asda), Paul Sykes, Steve Jobs (Apple), Warren Buffet, David Rhodes (Filtronic), Ricardo Semler, Elliott Tepper (Betel), Julian Richer, Walt Disney, Cameron Mackintosh, Jeff Bezos (Amazon.com), Herb Kelleher (SouthWest Air), Bernie Ecclestone, Mark McCormack, John de Lorean, Mozart and Al Capone. Identifies the range of intrapreneurship and entrepreneurship segments Gives a framework to running successful entrepreneurship programmes or accessing your own capabilities Contains a readable introduction with valuable case studies for specialist entrepreneurship and SME courses
Category: Business & Economics

Communication Arts

Author :
ISBN : STANFORD:36105133531447
Genre : Commercial art
File Size : 88.83 MB
Format : PDF
Download : 497
Read : 1210

Category: Commercial art

Fashion Entrepreneur

Author : Sandra Burke
ISBN : 0987668315
Genre : Business & Economics
File Size : 86.19 MB
Format : PDF, ePub
Download : 230
Read : 1138

A guide to setting up and running a successful fashion business provides advice on marketing, financing, business planning, product design, and branding, and includes updated information on online businesses and social media.
Category: Business & Economics

Becoming A Graphic Designer

Author : Steven Heller
ISBN : 047117677X
Genre : Design
File Size : 28.8 MB
Format : PDF, ePub
Download : 375
Read : 899

This user-friendly guide offers a clear and comprehensive review of the types of careers available to today?s graphic designers. Drawing on years of experience at the top of the field, Heller covers the major design industries?from architecture and industrial design to television, film and publishing?as well as advertising, corporate, editorial and other key design disciplines. This is an invaluable resource for anyone interested in launching?or revitalising?a graphic design career.
Category: Design

Entrepreneurship Research

Author : Sue Birley
ISBN : UOM:35128001417276
Genre : Business & Economics
File Size : 63.68 MB
Format : PDF, Kindle
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Read : 461

The objective of this book is to continue the process of building a global network of young scholars familiar with, and appreciative of, other countries' approaches to research in the area of entrepreneurship. The papers are contributed by researchers from many different countries. In the first section of the book the papers are theoretical and very broad in scope and concept. They show clearly that there are different ways of viewing the phenomenon of entrepreneurship. The second part comprises a set of empirical papers which describe a wide variety of entrepreneurial societies and situations.
Category: Business & Economics

Diffuse Entrepreneurship And The Very Heart Of Made In Italy For Fashion And Luxury Goods

Author : N. Giusti
ISBN : 9785457398887
Genre : Business & Economics
File Size : 60.20 MB
Format : PDF
Download : 578
Read : 999

«Made in Italy» is a worldwide label for fashion and luxury brands. It suggests top quality as well as a sense of distinction and it is closely linked to famous brand names as well as entrepreneurs like Giorgio Armani, Miuccia Prada, Gianni Versace. Nevertheless, behind the sparkling names, made in Italy hides a set of entrepreneurial forms that are at the heart of peculiar Italian savoir-faire for fashion and luxury goods and that were, indeed, at the heart of the economic development of the country. Design, production and distribution of fashion and luxury goods in Italy have solid foundations in a diffuse network of independent enterprises that ensured economic and cultural development and innovation. The free, yet coordinated, initiative of small entrepreneurs, firmly rooted in the traditional structure of the Italian society, constitute the economic and social fabric behind the success of some of the well known large groups of the high end of the fashion and luxury system. This fabric of diffuse entrepreneurship is also actually ensuring the necessary variety of initiatives and countermeasures to face the crisis of this sector and to invent new solutions against the de-manufacturing and the fierce concurrence of the developing countries.
Category: Business & Economics

A Guide To Business Principles And Practices For Interior Designers

Author : Harry Siegel
ISBN : UOM:39015006739497
Genre : Architecture
File Size : 35.63 MB
Format : PDF, Kindle
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Tells how to start an interior design business, acquire clients, determine fees, make estimates, collect bills, select insurance, and establish good relations with trade sources
Category: Architecture

The Engineer Entrepreneur

Author : Daniel T. Koenig
ISBN : UOM:39015056916003
Genre : Technology & Engineering
File Size : 39.12 MB
Format : PDF, ePub, Docs
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Although there are many books available on starting and managing small businesses, very few are written specifically for engineers and engineering-based companies. The successful engineering-based business is born not simply out of the desire to have one's own business, but is equally based on applying sound engineering principles in providing a product or service. Written by an engineer with many years experience running his own business, this book presents the various phases of setting up and running a business based on applying technical knowledge to satisfy customer needs. It also covers basic skills and business structure, along with explanation of all aspects of a business plan, annotated with examples, and many checklist summaries of all the things the entrepreneur should do to ensure a successful startup or to continue the growth of an existing business.
Category: Technology & Engineering

New Business Ventures And The Entrepreneur

Author : Howard H. Stevenson
ISBN : UCSD:31822028612497
Genre : Business & Economics
File Size : 44.48 MB
Format : PDF
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Read : 1261

This text--a combination of Harvard Cases and text-- examines the entrepreneurial process from the initial idea through business operations to harvest. It provides the knowledge and skills required for students pursuing careers as entrepreneurs as well as valuable ideas for those in a more structured business setting. Most importantly, it takes a close look at the process of identifying and pursuing opportunity, which has become increasingly important in restoring the competitive position of many U.S. industries in a global marketplace.
Category: Business & Economics

Design Annual

Author :
ISBN : UVA:X004238543
Genre : Commercial art
File Size : 79.52 MB
Format : PDF, ePub, Mobi
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Category: Commercial art

Innovation

Author :
ISBN : UOM:39015058756514
Genre : Design, Industrial
File Size : 33.10 MB
Format : PDF
Download : 742
Read : 927

Category: Design, Industrial