THE COMPLETE MANUAL OF TYPOGRAPHY

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The Complete Manual Of Typography

Author : James Felici
ISBN : 0321773268
Genre : Design
File Size : 68.92 MB
Format : PDF, Docs
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This book is about how type should look and how to make it look that way--in other words, how to set type like a professional. It explains in practical terms how to use today's digital tools to achieve the secret of good design: well set type. An essential reference for anyone who works with type: designers, print production professionals, and corporate communications managers can go to straight to the index to find focused answers to specific questions, while educators and students can read it as a text book from cover to cover.
Category: Design

The Complete Manual Of Typography

Author : Jim Felici
ISBN : OCLC:1137341430
Genre :
File Size : 43.82 MB
Format : PDF, Kindle
Download : 230
Read : 362

Note to customers: The print version of this book is highly formatted, and many pages contain examples that use a variety of approaches to text layout including the use of multiple fonts. The subtleties of this layout would be lost when converted to ePub, so we have chosen to offer this ebook only in PDF format, which keeps the page layout intact. Beautifully designed and richly illustrated The Complete Manual of Typography, Second Edition, is the fully updated version of THE seminal book on typography by Jim Felici. This book is about how type should look and how to make it look that way - in other words, how to set type like a professional. It explains in practical terms how to use today's digital tools to achieve the secret of good design: well set type. An essential reference for anyone who works with type: designers, print production professionals, and corporate communications managers can go to straight to the index to find focused answers to specific questions, while educators and students can read it as a text book from cover to cover. You'll Learn: Basic Concepts and anatomy of good typography, indexed for quick reference by busy professionals How to manage fonts and handle corrupted or missing fonts on any operating system What makes good type good (and bad type bad) Techniques for working with measure, point-size, leading, kerning, and other type fundamentals Practical ways to fix composition problems such as loose lines, bad rags, windows, and orphans Hard-to-find rules for managing hyphenation and justification, indents, text wraps, and expert-set characters Secrets of how to wring out good type from uncooperative word-processing and layout problems The latest font technologies, including OpenType New typographic tools and improved font services in Operating Systems such as Windows and Mac OS New Techniques, and coverage of working methods such as style sheets. 35 page glossary of type terms Praise for the first edition "Clear and elegant... There's no better or more useful introduction to the whole craft of typography" Roger Black - Danilo Black, Inc "All you've wanted to know about type and typography but never dared ask. Jim Felici brings together a vast amount of knowledge in this book. Must-Have!" Erik Spiekermann author, Stop Stealing Sheep (and Find Out How Type Works).
Category:

Giambattista Bodoni Manual Of Typography

Author : Giambattista Bodoni
ISBN : 3836520362
Genre : Printers
File Size : 43.60 MB
Format : PDF, Kindle
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This complete reprint of Giambattista Bodoni's Manuale tipografico revives one of history's greatest typographical achievements. With 142 sets of roman and italic typefaces, it offers an unrivalled overview of the uniform design, neatness, good taste, and charm, that set the standard for type thereafter, as well as the origins of the still much-...
Category: Printers

The American Printer

Author : Thomas MacKellar
ISBN : NYPL:33433056916053
Genre : Printing
File Size : 31.28 MB
Format : PDF, Mobi
Download : 387
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Category: Printing

The American Printer

Author : Thomas MacKellar
ISBN : MINN:31951001874990W
Genre : Printing
File Size : 71.39 MB
Format : PDF, ePub, Mobi
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Category: Printing

The Complete Typographer

Author : Will Hill
ISBN : UOM:39015061193341
Genre : Language Arts & Disciplines
File Size : 39.60 MB
Format : PDF
Download : 304
Read : 928

This hands-on design guide helps readers build a foundation for the development of an individual typographic sensibility by providing a brief outline of the evolution of type, an introduction to the language and terminology of type and type setting, fundamental rules and conventions of professional practice, and key decisions on type selection and page layout. More typefaces are now readily available to a wider public than at any time in the past–this book presents a basis for the confident and informed exploration of a rich and vivid medium that continues to play a fundamental role in human communication.A directory of typefaces places the major type categories and typefaces into their historical context, introducing some key examples of excellence in contemporary type design as well as identifying the fundamental values that have sustained the continued use of classic typefaces over the last 500 years of print history.A guide for aspiring designers, typographers, graphic artists, desktop publishers, and advertising production people who want to sharpen their attention to detail and develop a sensitive typographical eye.
Category: Language Arts & Disciplines

Typography Referenced

Author : Jason Tselentis
ISBN : 9781610582056
Genre : Design
File Size : 88.12 MB
Format : PDF, Docs
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Typography, Referenced is the single most comprehensive volume covering every aspect of typography that any design student, professional designer, or design aficionado needs to know today. In these pages, you'll find: —Thousands of illustrated examples of contemporary usage in design —Historical developments from Greek lapidary letters to the movie Helvetica —Landmark designs turning single letters into typefaces —Definitions of essential type-specific language, terms, ideas, principles, and processes —Ways technology has influenced and advanced type —The future of type on the web, mobile devices, tablets, and beyond In short, Typography, Referenced is the ultimate source of typographic information and inspiration, documenting and chronicling the full scope of essential typographic knowledge and design from the beginnings of moveable type to the present "golden age" of typography.
Category: Design

Design Elements Typography Fundamentals

Author : Kristin Cullen
ISBN : 9781610584005
Genre : Design
File Size : 35.10 MB
Format : PDF, Mobi
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Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
Category: Design

Typographic Design

Author : Rob Carter
ISBN : 9781119312567
Genre : Architecture
File Size : 66.76 MB
Format : PDF, ePub
Download : 554
Read : 571

The bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. On-screen typographic design concepts are discussed in greater detail, and the online supplemental materials include new flashcards, terminology and quizzes. Understand design factors as they relate to type Explore communication and typographic messaging Learn how typography has evolved, and where it is headed Adopt established approaches to designing with type The irony of typographic design is that, when done well, it often goes unnoticed—but its impact on a project’s overall success is undeniable. Typography can make or break a page, can enhance or overpower an image, and can obscure a message or bring it into sharp focus. It is one of the most powerful tools in the graphic designer’s arsenal, and Typographic Design is the complete, practical introduction.
Category: Architecture

Animating With Flash 8

Author : Alex Michael
ISBN : 9781136144370
Genre : Art
File Size : 76.88 MB
Format : PDF
Download : 848
Read : 1192

Whether you are a designer who hasn't yet used Flash, a professional animator who wants to create digital animation for the first time, or a Flash user who hasn't yet made the most of the animation features this book will show you how to bring your ideas to life. Get to grips with Flash and bring inspiration to your work using Alex Michael's easy to understand approach, demonstrating a wide selection of animation styles from a range of artists, along with key tips and tricks from the professionals.
Category: Art