The Cocktail Cool Bar

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The Cocktail Cool Bar

Author : Ryan J. McClure
ISBN : 0979999405
Genre : Business & Economics
File Size : 63.79 MB
Format : PDF, Kindle
Download : 770
Read : 598

The Cocktail Cool Bar: A Textbook for Bartenders targets the growing demand for knowledge pertaining to the bartending profession all over the world. With the explosive Asian Spirit Market changing social norms and cultural behavior Bar Owners, Food & Beverage Managers and the growing number of professional Chinese bartenders want to know how to compete. Published in Simplified Han Chinese and Traditional Chinese, Cocktail Cool's book and website offer a level playing field. Cocktails are just for starters - the Cocktail Cool Bar: A Textbook for Bartenders takes the mystery out of almost every kind of spirit. Front Bartenders need to be more than just drink-making machines; they need to know product histories, brands, and the individual tastes of all those little international representatives behind-the-bar. How can someone be expected to make a great drink if they don't know the individual tastes of the ingredients? Instead of just another list of recipes, this bilingual book teaches the reader to know what to mix and why. Whether you're a young Bar-Back apprenticing in the trade from the ground-up, or a seasoned Bartender/Owner looking to cut costs and map your profit margins, The Cocktail Cool Bar: A Textbook for Bartenders draws on years of experience and focuses it on how to get the most out of today's distributor networks, sales promotions and corporate marketing initiatives, by opening the door to the complex world of the spirits industry in 3 written languages. Written by experienced bartenders, Mike Armstrong and Ryan McClure, from the U.S. and Canada respectfully, the book encompasses Cocktail Culture, with a focus on business and trade secrets. The bilingual website, www.cocktailcool.com, and the book work together as a valuable resource for up-and-coming mixologists, bar managers, owners, as well as the layman looking to know more about their favorite cocktails. Full of useful tools and charts, beautiful artwork and perfect-bound in a 124 page 8.5" X 8.5" softcover, The Cocktail Cool Bar: A Textbook for Bartenders is the full color companion for any experienced bar professional. True added value for professionals in the industry is the comprehensive index of international companies and the brands they own. Mike Armstrong was Jim Beam's Brand Ambassador when he owned and operated fM, the bar that attained national fame in Taiwan as the Best American Bar and the place to go for good drinks. With over 25 years of professional experience in Hawaii, Australia, Taiwan and the East Coast United States, Mike regularly travels to China to consult his friends in the bar industry.
Category: Business & Economics
The Cocktail Cool Bar
Language: en
Pages: 124
Authors: Ryan J. McClure, Michael W. Armstrong
Categories: Business & Economics
Type: BOOK - Published: 2008-11-01 - Publisher: Cocktail Cool

The Cocktail Cool Bar: A Textbook for Bartenders targets the growing demand for knowledge pertaining to the bartending profession all over the world. With the explosive Asian Spirit Market changing social norms and cultural behavior Bar Owners, Food & Beverage Managers and the growing number of professional Chinese bartenders want
The Cocktail Companion
Language: en
Pages: 436
Authors: Cheryl Charming
Categories: Cooking
Type: BOOK - Published: 2018-11-30 - Publisher: Mango Media Inc.

Drink your way through history, learn tips from the best bartenders, and become a cocktail connoisseur with this fantastic guide. The Cocktail Companion spans the cocktail’s curious history from its roots in beer-swilling, 18th-century England through the illicit speakeasy culture of the United States Prohibition to the explosive, dynamic industry
Fodor's London 2019
Language: en
Pages: 359
Authors: Fodor's Travel Guides
Categories: Travel
Type: BOOK - Published: 2019-01-29 - Publisher: Fodor's Travel

Written by locals, Fodor’s London 2019 is the perfect guidebook for those looking for insider tips to make the most out their visit to London and the surrounding areas. Complete with detailed maps and concise descriptions, this London travel guide will help you plan your trip with ease. Join Fodor’s
Great Bar Food at Home
Language: en
Pages: 129
Authors: Kate Heyhoe
Categories: Cooking
Type: BOOK - Published: 2007 - Publisher: John Wiley & Sons

"This is not a book about how to mix drinks. It's about what to eat after the drinks are mixed, poured, or uncapped. These recipes are stress-free, easy, and meant to be made and eaten casually. Their appeal lies in their robust flavors, serving simplicity, and the way the recipes
Fodor's London 2018
Language: en
Pages: 463
Authors: Fodor's Travel Guides
Categories: Travel
Type: BOOK - Published: 2018-01-30 - Publisher: Fodor's Travel

Written by locals, Fodor's travel guides have been offering expert advice for all tastes and budgets for 80 years. Crowds continue to flock to England's capital as much to discover the hippest galleries, shops, and exciting nightlife scene as to enjoy world-renowned museums, the royal palace, and some of the