The Business Of Iphone App Development

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The Business Of Iphone And Ipad App Development

Author : Dave Wooldridge
ISBN : 1430233001
Genre : Computers
File Size : 48.54 MB
Format : PDF, ePub, Docs
Download : 607
Read : 619

The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!
Category: Computers
The Business of iPhone and iPad App Development
Language: en
Pages: 480
Authors: Dave Wooldridge, Michael Schneider
Categories: Computers
Type: BOOK - Published: 2011-03-25 - Publisher: Apress

The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales
The Business of iOS App Development
Language: en
Pages: 440
Authors: Dave Wooldridge, Taylor Pierce
Categories: Computers
Type: BOOK - Published: 2014-10-28 - Publisher: Apress

Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. This book is
The Business of iPhone App Development
Language: en
Pages: 408
Authors: Dave Wooldridge, Michael Schneider
Categories: Business & Economics
Type: BOOK - Published: 2010-03-17 - Publisher: Apress

The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity
The Business of iPhone App Development
Language: en
Pages: 408
Authors: Dave Wooldridge, Michael Schneider
Categories: Business & Economics
Type: BOOK - Published: 2010-08-26 - Publisher: Apress

The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity
The Business of iPhone and iPad App Development
Language: en
Pages: 480
Authors: Dave Wooldridge, Michael Schneider
Categories: Computers
Type: BOOK - Published: 2011-08-18 - Publisher: Apress

The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales