SUN TZU AND THE ART OF BUSINESS

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Sun Tzu And The Art Of Business

Author : Mark McNeilly
ISBN : 0195137892
Genre : Business & Economics
File Size : 66.46 MB
Format : PDF
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In what is actually two books in one--a synthesis of Sun Tzu's ideas into six strategic principles for business executives plus the entire text of Samuel B. Griffith's popular translation of "The Art of War"--McNeilly shows how Sun Tzu's principles can successfully be applied to modern business situations. 22 linecuts.
Category: Business & Economics

Sun Tzu And The Art Of Modern Warfare

Author : Mark McNeilly
ISBN : 9780199957859
Genre : History
File Size : 57.17 MB
Format : PDF, Kindle
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Long acknowledged as a classic text on strategy, Sun Tzu's The Art of War has been admired by leaders as diverse as Mao Zedong and General Norman Schwartzkopf. However, having been written two thousand years ago, the book can be somewhat daunting to the modern reader. Mark McNeilly, author of Sun Tzu and the Art of Business (OUP, 2011), which made Sun Tzu accessible to the business executive, has extracted the six concepts most applicable to modern warfare, making them easy to understand and apply to military situations. Drawing on a wealth of fascinating historical examples, McNeilly shows how these six principles might be used in wars of the future---both conventional wars and terrorist conflicts---and how they can provide insight into current affairs, such as the war on terrorism and China's increasingly important strategic and military role in the world. This updated edition reflects on all that has happened in the past ten years, including the wars in Iraq and Afghanistan, the challenge of Iran, the "Arab Spring," and the continued rise of China. Each chapter includes brand new examples to explain important concepts in The Art of War. Including the full text of The Art of War in the popular translation by Samuel Griffith, with cross-references to quotations used in the book, Sun Tzu and the Art of Modern Warfare unlocks these elusive secrets for anyone interested in strategy and warfare, whether they are professional soldiers, military history buffs, or business executives.
Category: History

Sun Tzu And The Art Of Business

Author : Mark McNeilly
ISBN : 9780199782918
Genre : Business & Economics
File Size : 25.82 MB
Format : PDF, ePub, Mobi
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More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Category: Business & Economics

The Art Of War

Author : Sun Tzu
ISBN : 9780486130613
Genre : History
File Size : 39.64 MB
Format : PDF, Docs
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DIVWidely regarded as "The Oldest Military Treatise in the World," this landmark work covers principles of strategy, tactics, maneuvering, communication, and supplies; the use of terrain, fire, and the seasons of the year; much more. /div
Category: History

Sun Tzu S The Art Of War

Author : Karen McCreadie
ISBN : 9781907755385
Genre : Business & Economics
File Size : 23.13 MB
Format : PDF
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Karen McCreadie’s thoroughly up-to-date interpretation of Sun Tzu's The Art of War illustrates Master Sun’s two thousand-year-old principles of battlefield tactics and strategies with modern case studies to enable 21st century leaders to transform their organizations.
Category: Business & Economics

The Art Of War For Executives

Author : Donald G. Krause
ISBN : 9781857889253
Genre : Business & Economics
File Size : 30.75 MB
Format : PDF, ePub, Mobi
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For years, business schools and professional consultants have turned to Sun Tzu's 2,500-year-old Chinese text for its invaluable commentary on such topics as leadership, strategy, organisation, competition and cooperation. Now the wisdom of Sun Tzu's The Art of War is made accessible to the modern reader. Not simply a new translation, this is the first book to provide a clear, easy-to-follow interpretation of the classic document. The Art of War for Executives reveals the brilliance of Sun Tzu - and shows how to win on the battlefield of modern business. The tone and insight of the original classic remain, whilst incorperating the ideas of contemporary business philosophers, like Peters, Drucker and Bennis. Here at last is an accessible interpretation of Sun Tzu's The Art of War incorperating modern business lessons to make this classic text relevant and readable for today's executive facing strategic and competitive challenges.
Category: Business & Economics

The Art Of War

Author : D E Tarver
ISBN : 9781462041046
Genre : Business & Economics
File Size : 85.38 MB
Format : PDF, ePub
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Book One of The Warrior Series Sun Tzu and Sun Pin's timeless strategic masterpieces are constantly analyzed and interpreted by leaders worldwide. For the first time ever, author D.E. Tarver explains the classic texts, The Art of War by Sun Tzu and The Art of Warfare by Sun Pin, in plain English. War is the perfect training ground for teaching Sun Tzu's ancient philosophies to attaining victory over an opponent. The Art of War outlines the steps for outwitting the enemy, be it an army of 10,000 or an unresponsive client. The Art of War teaches leaders strategies to attain victory by: Knowing when to stand up to an opponent, and when to back down. How to be confident without being overly confident. Considering the cost of the campaign before launching an attack. Avoiding an opponent's strengths and striking his weaknesses. "The one who is first to the field of battle has time to rest, while his opponent rushes into the conflict weary and confused. The first will be fresh and alert. The second will waste most of his energy trying to catch up." Be the first to the battlefield with The Art of War.
Category: Business & Economics

Sun Tzu S The Art Of War

Author : Gary Gagliardi
ISBN : 9781929194247
Genre : Business & Economics
File Size : 30.49 MB
Format : PDF, ePub
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The left-hand pages shows complete, award-winning English translation of The Art of War. Facing right-hand pages show a line-by-line translation of military terminology into terms that promotion seekers can understand and use. The book shows readers how to directly apply Sun Tzu's strategic principles to finding a better job and getting promoted.
Category: Business & Economics

The Art Of War

Author : James Clavell
ISBN : 9781848941311
Genre : Fiction
File Size : 61.11 MB
Format : PDF, ePub, Docs
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Sun Tzu was one of the greatest army generals who ever lived. He wrote The Art of War in the fifth century BC and yet his words are still resoundingly relevant to our modern lives. His writings on aspects of warfare from the laying of plans to the tactics and psychology of manoeuvering an army, to the proper use of spies, resonate for us in today's world of cut-throat, ruthless business. With James Clavell's insightful foreword and notes, this classic is widely seen as a necessity on the bookshelf of military leaders and boardroom executives alike.
Category: Fiction