Seo And Search Marketing In A Week 2

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Seo And Search Marketing In A Week

Author : Nick Smith
ISBN : 9781444185966
Genre : Business & Economics
File Size : 25.68 MB
Format : PDF, Docs
Download : 971
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SEO and Search Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you really need to know in just seven short chapters. From stripping away the mystique from SEO and SEM, to uncovering the meaning of jargon and acronyms such as pay-per-click advertising (PPC), backlinking, social signals and algorithms, you'll discover how to structure your website to deliver what the search engines are looking for and to promote it to the world. This book distils the most practical search engine optimization (SEO) and search engine marketing (SEM) insights into easy-to-digest bite-sized chunks, giving you a basic knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, SEO And Search Marketing In A Week is your fastest route to success: - Sunday: An introduction to search engines and SEO - Monday: Keyword research - Tuesday: On-page optimization - Wednesday: Off-page optimization - Thursday: Getting other traffic sources to your website - Friday: Pay-per-click traffic: making it work for you - Saturday: Monitoring and managing your progress ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
Category: Business & Economics
SEO And Search Marketing In A Week
Language: en
Pages: 128
Authors: Nick Smith
Categories: Business & Economics
Type: BOOK - Published: 2013-05-31 - Publisher: Hachette UK

SEO and Search Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you really need to know in just seven short chapters. From stripping away the mystique from SEO and SEM, to uncovering the meaning of jargon and acronyms such as pay-per-click
Digital Marketing In A Week
Language: en
Pages: 128
Authors: Nick Smith
Categories: Business & Economics
Type: BOOK - Published: 2014-02-28 - Publisher: Hachette UK

Digital Marketing In A Week is a simple and straightforward guide to brilliant digital marketing, giving you everything you need to know in just seven short chapters. From social marketing and search engine optimization, to 'paid' advertising, mobile marketing and creating the perfect website for driving sales, you'll discover the
Search Engine Optimization and Marketing
Language: en
Pages: 212
Authors: Subhankar Das
Categories: Computers
Type: BOOK - Published: 2021-01-20 - Publisher: CRC Press

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can
Design and Launch an Online Travel Business in a Week
Language: en
Pages: 247
Authors: Charlene Davis
Categories: Business & Economics
Type: BOOK - Published: 2009-06-02 - Publisher: Entrepreneur Press

Most travel books are about how to own and operate a travel agency, this is the first book exclusively on how to set up an online travel business.
Digital Gaming and the Advertising Landscape
Language: en
Pages: 208
Authors: Teresa de la Hera
Categories: Design
Type: BOOK - Published: 2019-08-23 - Publisher: Amsterdam University Press

The evolution of the game industry and changes in the advertising landscape in recent years have led to a keen interest of marketers in using digital games for advertising purposes. However, despite the increasing interest in this marketing strategy, the potential of digital games as a medium to convey advertising