Product Testing

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Product Testing With Consumers For Research Guidance Special Consumer Groups Second Volume

Author : Louise S. Wu
ISBN : 0803114796
Genre : Commercial products
File Size : 22.39 MB
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Based on the second in a series of symposia on Product Testing with Consumers for Research Guidance, this volume focuses on how to investigate special interest groups. The first section is concerned with design, analysis, and segmentation. The second section discusses considerations for testing with
Category: Commercial products

Product Testing With Consumers For Research Guidance

Author : Louise S. Wu
ISBN : 0803112564
Genre : Business & Economics
File Size : 50.77 MB
Format : PDF
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Papers presented at a symposium held in Baltimore, MD, May 1988. No index. Annotation copyrighted by Book News, Inc., Portland, OR.
Category: Business & Economics

The Sense And Nonsense Of Consumer Product Testing

Author : Priya Raghubir
ISBN : 9781601982629
Genre : Business & Economics
File Size : 43.22 MB
Format : PDF, Mobi
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The Sense and Nonsense of Consumer Product Testing reviews the classic issue of product taste testing based on recent advancements made in psychology, neuroscience, and marketing, on how sensory cues affect product judgments. The authors: examine the implications that the five different sensory modalities (the olfactory, auditory, tactile, gustatory and visual systems) interact with each other, rather than exert independent influences, to define a customer's experience; propose that since consumers are unaware of the influence of a range of stimuli on their judgments and experience, they cannot explicate them, creating methodological challenges for managers to collect valid and reliable consumer insights regarding the consumers' experience; propose that the methodological paradigm of taste testing can be used to examine the effect of strategic and tactical marketing mix decisions. The goal of this monograph is to use the taste-test as a paradigm to understand how consumers make a range of sensory decisions combining intrinsic product information with the information available in the environment -- specifically the research testing context. The Sense and Nonsense of Consumer Product Testing yields reliable insights for managers that would be elusive using standard survey techniques, and adds to the nascent, but growing, literature in marketing on how sensory product experience is multi-modal.
Category: Business & Economics

The Icc Handbook Of Cereals Flour Dough Product Testing

Author : Stanley P. Cauvain
ISBN : 9781932078992
Genre : Reference
File Size : 36.22 MB
Format : PDF
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This volume is a comprehensive introduction to the techniques and information required for the testing and analysis of cereals throughout the entire grain chain, from breeding through harvesting and storage to processing and the manufacture of cereal-based food products. The book describes testing protocols in detail, offering many practical pointers for testing in fields, food plants, and in stores. It shows how data from the tests are acquired, interpreted, and linked to a range of global testing standards. The book covers wheat, barley, sorghum and other non-wheat cereals and a wide range of baked products, including breads, extruded products, and animal feeds. A final section introduces the entire spectrum of analytical devices for grain analysis from all major international equipment manufacturers. This is a practical and comprehensive reference designed for specialists responsible for ensuring the safety of, and adding value to, cereals, including cereal scientists, technologists, and producers.
Category: Reference

Consumer Testing And Evaluation Of Personal Care Products

Author : Howard R. Moskowitz
ISBN : 0824793676
Genre : Medical
File Size : 24.27 MB
Format : PDF
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This work details the consumer-guided evaluation of personal care products, outlining all the steps used in consumer testing to steer the creation of new commodities, from concept evolution and formula optimizing to final selection and positioning in the marketplace. The book shows how to find and create personal care products for consumers with defined needs, offering practical advice to the novice researcher.
Category: Medical

Viewpoints And Controversies In Sensory Science And Consumer Product Testing

Author : Howard R. Moskowitz
ISBN : 9780470384909
Genre : Technology & Engineering
File Size : 69.83 MB
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The authors skillfully present different approaches to the same problem and even different ways to look at the same type of data. If you have ever been stumped by a controversy in product assessment, the design of studies, or the analysis of data, you will find the answer in this book.
Category: Technology & Engineering

Product Testing Standards

Author : United States. Congress. House. Committee on Small Business. Subcommittee on General Oversight and the Economy
ISBN : PURD:32754077660862
Genre : Commercial products
File Size : 81.74 MB
Format : PDF, ePub
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Category: Commercial products

Consumer Product Testing Act

Author : United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee
ISBN : STANFORD:36105021057646
Genre : Commercial products
File Size : 64.62 MB
Format : PDF, ePub, Docs
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Category: Commercial products

New Product Forecasting

Author : Kenneth B. Kahn
ISBN : 0765616106
Genre : Business & Economics
File Size : 38.43 MB
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Describing the tools and techniques of forecasting new product development, this book features real-world industry cases and examples covering the basic foundations and processes of new product forecasting, the techniques of new product forecasting and the other managerial considerations.
Category: Business & Economics

The Scientific Basis Of Tobacco Product Regulation

Author : World Health Organization
ISBN : 9789241209458
Genre : Medical
File Size : 61.5 MB
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This report presents the conclusions and recommendations of the third meeting of the WHO Study Group on Tobacco Product Regulation, which reviewed four background papers specially commissioned for the meeting on the following topics: i) the contents and design features of tobacco products: their relationship to dependence potential and consumer appeal; ii) candy-flavoured tobacco products: research needs and regulatory recommendations; iii) biomakers of tobacco exposure and of tobacco smoke-induced health effects; and iv) setting maximum limits of toxic constituents in cigarette smoke.
Category: Medical

Hair And Hair Care

Author : Dale H. Johnson
ISBN : 082479365X
Genre : Medical
File Size : 42.25 MB
Format : PDF, Mobi
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Reviews the chemical and physical properties, care and treatment of hair, including product development. The book discusses ethnic hair, its appropriate management measures and products; emphasizes manufacturing and sales strategies for domestic and international product viability; surveys instrumental methods for product performance evaluation; presents sensory and market research techniques for optimum consumer satisfaction; and more.
Category: Medical

Product Testing

Author : Dianne N. Epp
ISBN : PSU:000046742971
Genre : Education
File Size : 69.24 MB
Format : PDF
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This 90-page teacher¿s guide illustrates the concepts of product testing through the process of making ice cream. Students explore the ingredients, melting behavior, texture, and structure of ice cream. Appropriate for grades 9-12.
Category: Education

Developing Performance Support For Computer Systems

Author : James R. Williams
ISBN : 0203228537
Genre : Technology & Engineering
File Size : 25.93 MB
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Developing Performance Support for Computer Systems: A Strategy for Maximizing Usability and Learnability provides detailed planning, design, and development guidance for generating performance support for new or upgraded computer systems. Performance support includes documentation, online help, coaches and wizards, training, and other materials necessary to enable users to perform their jobs more efficiently and effectively. This volume offers a strategy for maximizing ease-of-use and ease-of-learning through an integrated performance support systems approach. The text provides how-to guidance throughout that developers can apply directly to the design of their performance support tools and products. Rather than cover a few specific topic areas, it examines the entire spectrum of performance support. The book explains how to match performance support methods to task requirements, gives an overview of important user characteristics, and provides general guidance for presentation, layout, formatting, media selection, the use of color and icons, and accessibility. Evaluation checklists are included in the appendices and are also available online. Although this book primarily addresses the development of performance support for large software systems, the principles and approaches are valuable for any systems development environment.
Category: Technology & Engineering

Physical Testing Of Rubber

Author : R. P. Brown
ISBN : 0080419658
Genre :
File Size : 84.22 MB
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Reasons for testing rubber materials and products fall into four categories: quality control, provision of design data, prediction of service performance and investigation of failure. Test methods have been standardised for almost all properties likely to be relevant to rubbers, and the appropriate standards are listed in this report. An additional indexed section containing several hundred abstracts from the Rapra Polymer Library database provides useful references for further reading.

Software Testing Applications And Product Testing

Author : Mohapatra, Sanjay
ISBN : 9781259065125
Genre :
File Size : 46.30 MB
Format : PDF, Mobi
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This book illustrates best practices followed in the industry for software testing. While it gives details of different theoretical concepts related to software testing, it also provides live examples from different corporates as to how project goals can be achieved through effective planning, goal setting, monitoring using quantitative project management techniques. This book also illustrates how a testing team can achieve better operational performance and strengthen their services by aligning project goals with performance measures. The book has mapped different chapters with existing course syllabi being followed in different universities. It also demonstrates different approaches that would be of interest to practitioners.