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Owner S Guide To A Small Business Website

Author : Lisa Spann
ISBN : 9781845285593
Genre : Business & Economics
File Size : 40.63 MB
Format : PDF, Docs
Download : 607
Read : 756

Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know it's an absolute essential. This straightforward, jargon-free book is the answer for all small business owners from one-person concerns upwards. It will tell you all you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you. It includes - Content management systems and why you need one - Effective search engine optimisation - Ensuring your website works on all browsers and devices - How to integrate social media into your website - Complying with legal requirements and general web standards Also included is a jargon-busting glossary explaining the technical words likely to be encountered when talking to designers, plus useful references and links.
Category: Business & Economics

The Pocket Small Business Owner S Guide To Business Plans

Author : Brian Hill
ISBN : 9781621532613
Genre : Business & Economics
File Size : 30.58 MB
Format : PDF, ePub, Mobi
Download : 818
Read : 563

Planning is essential to creating a competitive advantage for your small business, and properly done, it can actually be fun. That is the message of this thorough guide, written in easy-to-follow, nontechnical language that you don’t need an MBA to understand. In what areas will your business specialize? What are some of the resources you will need, and challenges you will face? How much do you want your company to grow? Once you have established a vision of your business’s future, you will be on your way to making it a reality. Topics covered include: Creating a business model Identifying and beating the competition Calculating expenses Determining whether you need additional capital Avoiding common mistakes Writing your executive summary Developing a marketing strategy Evaluating your team Analyzing your progress And more! Whatever your background and whatever kind of business you dream of starting, this latest installment in our popular Pocket Small Business Owner’s Guide will help you to achieve your goals!
Category: Business & Economics

The Pocket Small Business Owner S Guide To Taxes

Author : Brian Germer
ISBN : 9781581159202
Genre : Business & Economics
File Size : 83.21 MB
Format : PDF
Download : 412
Read : 217

A tax guide for small business owners discusses when depreciation begins, how to classify payments to employees, how to track inventory and sales, strategies for successful accounting, tax benefits for employers, business classifications, S corporation tax issues, deductible expenses, retirement plans, shareholder loans, family employee payroll and much more.
Category: Business & Economics

The Pocket Small Business Owner S Guide To Negotiating

Author : Richard Weisgrau
ISBN : 9781621531920
Genre : Business & Economics
File Size : 24.9 MB
Format : PDF
Download : 988
Read : 328

Not confident with your negotiating skills? This book will cure you! A must-have for any small business owner, The Pocket Small Business Owner’s Guide to Negotiating is full of helpful tips and strategies for getting what you want without alienating your clients and suppliers. You will learn to analyze your wants, needs, advantages, and disadvantages going in, maintain your resolve, and see the negotiation through to a successful end. Topics include position bargaining, contracts, purchases, conflict resolution, and more. Also included are sample negotiation scenarios to illustrate different approaches. Concisely, clearly, and engagingly written, this guide will empower you to reach your negotiation goals!
Category: Business & Economics

The Small Business Owner S Manual

Author : Joe Kennedy
ISBN : 9781564148131
Genre : Business & Economics
File Size : 50.16 MB
Format : PDF, Docs
Download : 332
Read : 971

A reference resource for entrepreneurs--anyone starting or operating a business.
Category: Business & Economics

The Small Business Owner S Guide To Bankruptcy

Author : Wendell Schollander
ISBN : 9781572482197
Genre : Business & Economics
File Size : 67.69 MB
Format : PDF, Kindle
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The Small Business Owner's Guide to Bankruptcy explains options relating to Chapter 7 and Chapter 13 for small business owners, as well as suggesting ways to rebuild after filing for bankruptcy.
Category: Business & Economics

The Small Business Website Design Guide

Author : Lisa Pecunia
ISBN : 9780983336006
Genre : Business & Economics
File Size : 82.4 MB
Format : PDF, Kindle
Download : 130
Read : 847

The Small Business Website Design Guide is specifically for the non-technical small business owner.* Are you thinking of redesigning your web site, but you're not sure who to turn to?* Have you heard stories about other businesses whose web designer just up and disappeared?* Do you wonder why your website isn't getting any "hits"?* Does the whole internet marketing craze make you wonder what you're missing?Until you know the basics of how good web design and internet marketing work, you aren't equipped to make the best e-marketing decisions for your company.This book will help! It answers all your questions and guides you down the right path of redesigning your website and promoting it properly.
Category: Business & Economics

Online Or Flatline

Author : Nick Choat
ISBN : 9781945449017
Genre : Business & Economics
File Size : 51.31 MB
Format : PDF, Docs
Download : 688
Read : 242

Digital marketing is a daunting task for many small business owners. It often seems intimidating and complicated, and the benefits are not easily measured, but without it, many businesses die out. In Online or Flatline, Nick Choat offers compelling reasons to get your business online and easy-to-use tools to make it possible: How to set up an attractive webpage How to prioritize your social media efforts How to use review feedback to interact with customers How to optimize your ability to be found on Google How to combine traditional and digital advertising and many more Nick Choat has witnessed the evolution of digital marketing. He started at a young age, working in his parents' small, hometown grocery store in rural Tennessee, where he learned about customer service and loyalty. When he was offered a management position with Kroger, he made the bold move to exit the food industry, and took a chance on a degree in software development long before the tech boom of the 1990s. His first job was for Boeing, followed by several years consulting businesses for Ernst & Young. He was on board with Disney when they pioneered the online streaming of hi-def television, a revolutionary move when corporations were still fearful of the shifting marketplace. After realizing that he wanted to exchange his life in corporate America for one with more autonomy in his business, he bought a Sports Clips franchise and set a personal goal to empower all small business owners to utilize the tools at their fingertips. Online or Flatline gives small business owners an easy to follow, affordable guide and a strong plan of action for creating a successful and valuable online presence.
Category: Business & Economics

Ultimate Small Business Marketing Guide

Author : James Stephenson
ISBN : 9781613080436
Genre : Business & Economics
File Size : 56.37 MB
Format : PDF, Kindle
Download : 189
Read : 419

The second edition of this comprehensive guide introduces new marketing, advertising, sales and public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high-tech strategies required to stay one step ahead in today’s highly competitive global marketplace. Off- and online resources have been updated and new ones—including blogs and new websites—have been added.
Category: Business & Economics