MAKING ADS PAY

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Making Ads Pay

Author : John Caples
ISBN : 9780486486017
Genre : Business & Economics
File Size : 25.3 MB
Format : PDF, ePub, Mobi
Download : 512
Read : 344

A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as success. Readers will discover principles, procedures, and practical suggestions for every medium and style of advertising.
Category: Business & Economics

Pay Per Click Search Engine Marketing Handbook

Author : Boris Mordkovich
ISBN : 9781411628175
Genre : Business & Economics
File Size : 23.91 MB
Format : PDF, Kindle
Download : 210
Read : 163

You've got products. You've got a website. You're ready to do business online. Now, how do you attract new customers? You'll find the answers in this book. In it, search engine advertising pioneers, Boris and Eugene Mordkovich, share their knowledge from the most basic information explaining how Pay-Per-Click works to why it is so extraordinarily effective, as well as offer detailed information on how to design a successful campaign, how to test concepts, determine what works, and fine-tune your campaigns to maximize the Return on Investment (ROI). It also delves into more advanced topics affecting advertisers today, including contextual advertising (getting your website listed on thousands of websites without paying a penny), localized search (targeting a specific local area through search engines), and click fraud (how to protect yourself against it). The book also offers tips, techniques, and ideas contributed by 14 top experts in the industry.
Category: Business & Economics

The Advertising Age Encyclopedia Of Advertising

Author : John McDonough
ISBN : 9781135949068
Genre : Business & Economics
File Size : 65.46 MB
Format : PDF, Kindle
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For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
Category: Business & Economics

Do You Make These Mistakes In English

Author : Edwin L Battistella
ISBN : 9780195367126
Genre : Business & Economics
File Size : 80.59 MB
Format : PDF, ePub, Mobi
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In this book, linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early twentieth century cultural history. The author shows how Cody became a grammatical entrepreneur and mass-marketer whose ads proclaimed "Good Money in Good English" and asked "Is Good English Worth 25 Cents to You?" This study of the most widely-advertised English education program in history provides a unique window into popular views of language and culture and their connection to ideas of success.
Category: Business & Economics

Catalog Of Copyright Entries Third Series

Author : Library of Congress. Copyright Office
ISBN : STANFORD:36105011809188
Genre : Copyright
File Size : 22.24 MB
Format : PDF, ePub, Mobi
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Includes Part 1, Number 1 & 2: Books and Pamphlets, Including Serials and Contributions to Periodicals (January - December)
Category: Copyright

Making 40 000 Per Month In Extra Income

Author : Marc Gaudet
ISBN : 9781440467431
Genre : Business & Economics
File Size : 39.57 MB
Format : PDF, Mobi
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Read : 891

Whether you're stuck in the corporate rat race, working at home, slaving for your boss, student, or just one with a curious mind for earning $40,000 per month, this guide is for you! In this volatile market, we need to diversify our income streams. Inside, you will find 10 proven supplemental income generating methods that ANYONE can implement. This book will provide examples and profile individuals who have already achieved financial success through these methods. The chapters will show you how to setup each income stream with ease and resourceful websites to ensure you have no difficulty at each step. As an exclusive bonus, this book includes a technique on how you can obtain up to 40,000 frequent flyer miles, how you can save up to 50% on airfare and hotel or even FREE accommodations when you travel, and how to save money on your credit card debt.
Category: Business & Economics

Making Google Adsense Work For The 9 To 5 Professional Tips And Strategies To Earn More From Google Adsense

Author : SIS Info.
ISBN :
Genre : Business & Economics
File Size : 67.1 MB
Format : PDF, ePub, Docs
Download : 547
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Make money from your website or blog. Get paid by Google. Google Adsense is a contextual advertising program that allows you to partner up with Google and share the revenues Google earns from their paid advertising vendors. You make money each time your website visitor clicks on a Google Ad. The program is free to join and extremely convenient to implement. If you are already making money with Adsense, this book will help you boost your income significantly.
Category: Business & Economics

Creating Personal Presence

Author : Dianna Booher
ISBN : 9781609940133
Genre : Business & Economics
File Size : 43.64 MB
Format : PDF
Download : 796
Read : 1327

"Personal presence is difficult to define but easy to recognize. People with presence carry themselves in a way that turns heads. When they talk, people listen. When they ask, people answer. When they lead, people follow. Personal presence can help you get a date, a mate, a job, or a sale. It can help you lead a meeting, a movement, or an organization. Presence is not something you’re born with—anyone can learn these skills, habits, and traits. Award-winning speaker and consultant Dianna Booher shows how to master dozens of small and significant things that work together to convey presence. She details how body language, manners, and even your surroundings enhance credibility and build rapport. You’ll learn to use voice and language to demonstrate competence, deliver clear and memorable messages, and master emotions. You’ll learn to think strategically, organize ideas coherently, and convey to others genuine interest, integrity, respect, and reliability. Take her self-assessment to measure your progress. With Dianna Booher’s expert, entertaining advice, you can have the same kind of influence as the most successful CEOs, celebrities, and civic leaders. "
Category: Business & Economics

A E R S

Author :
ISBN : WISC:89033387572
Genre : Agriculture
File Size : 35.50 MB
Format : PDF
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Category: Agriculture

88 Money Making Writing Jobs

Author : Robert Bly
ISBN : 9781402223013
Genre : Reference
File Size : 46.92 MB
Format : PDF, Kindle
Download : 966
Read : 286

THE BEST WAYS TO MAKE THOUSANDS OF DOLLARS WRITING! Writers today are no longer just working on books and newspapers. Businesses, advertisers, and hundreds of other outlets are desperate for people who can craft effective messages and persuade people with their words. A strong writer can make $50 to $200 per hour, or even more... if you know where to find the work. Robert Bly is a professional writer who makes more than $600,000 per year from his writing. Now, he's ready to share his secrets. 88 Money-Making Writing Jobs presents the best outlets writers can find to turn their words into profit (including many that few people think to seek out). Along with an overview of each job, you'll discover: A breakdown of what it typically pays The nuts and bolts of what you'll write What it takes to work in the field How to get started Resources for finding the work For anyone serious about a career as a writer, this guide offers the best information on how to make incredible money in ways that are fun, challenging, and make the most of your writing talents.
Category: Reference