Heritage Visitor Attractions

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Heritage Visitor Attractions

Author : Anna Leask
ISBN : 0826460615
Genre : Business & Economics
File Size : 58.15 MB
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The first clearly structured textbook to examine Heritage Visitor Attractions from an operations management perspective. The book begins by defining the characteristics of HVAs and the principles of operations management and deals with the design of HVAs. It then looks at their quality and improvement , examining capacity management. The links between operations and strategy are then analysed, and the final section consists of six in-depth case studies which graphically illustrate the issues highlighted in the rest of the book.
Category: Business & Economics

Quality Issues In Heritage Visitor Attractions

Author : Ian Yeoman
ISBN : 9781136370366
Genre : Business & Economics
File Size : 20.86 MB
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* Quality as a tool for success *Covers a diverse range of quality issues and theories in the context of heritage attractions * Well-respected international contributor team of academics and practitioners Heritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even more discerning customers. A focus on quality can assist with customer satisfaction and business excellence. This new book on Quality issues brings together a range of specialists who lead us from the evolution of quality to our current position on the quality roadmap. It provides a toolkit to assist on the continuous quality improvement journey and presents a vision of what lies ahead in this new millennium. 'Quality Issues in Heritage Visitor Attractions' will prove an invaluable guide for students and practitioners in the field s of Heritage, Visitor Attractions and Tourism in general. Divided into six sections this text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, quality tools for managers, managing the quality workforce and the future.
Category: Business & Economics

Tourism And Heritage Attractions

Author : Richard C. Prentice
ISBN : UOM:39015029115907
Genre : Political Science
File Size : 34.83 MB
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Cultural and historical attractions are principal factors generating tourism trips and this has spurred the growth of a large heritage industry. However, the character and behaviour of heritage tourists and their social and economic impact on their destinations is as yet little understood. Richard Prentice presents a detailed analysis of heritage tourism by examining the way the benefits gained from visits to attractions are consumed. This exploration into the nature of the heritage 'product' calls into question the terminology used to define this aspect of the tourism industry, and Richard Prentice argues that it is all too easily regarded as a homogenous industry when in fact it covers diverse attractions which serve diverse tourism and leisure markets. A more sensitive approach to such questions as the promotion of these attractions, their retailing role, their sustainability and their educational impact is needed within the industry. The author shows that the demands of tourists, their socio-economic background and the decision-making processes involved all have implications for the management and marketing of tourism. He analyses the benefits that tourists seek when visiting heritage attractions and measures their reactions to the presentation of such sites, asking how informed tourists are and what sort of promotion they respond to. By setting up a model of the heritage user, he attempts to identify key features which should influence tourist operators seeking to understand the behaviour of their tourist visitor and respond effectively.
Category: Political Science

Managing Visitor Attractions

Author : Alan Fyall
ISBN : 9780750685450
Genre : Business & Economics
File Size : 42.46 MB
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Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. As this area grows, there are still many questions to be answered and issues to be understood – such as what visitor attractions actually are, what forces drive their development, who visits them and why, how they are funded, and what the numerous day-to-day challenges are in respect of their management and marketing. The second edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future. Now in its 2nd edition, Managing Visitor Attractions: New Directions has been fully revised and updated to include new case studies on attractions in Singapore, seasonal variation, religion-based attractions, HRM issues and heritage tourism. It also includes five new chapters looking at attraction success and failure, interpretation, school excursions, managing gardens and brand management. Divided into five parts, the book tackles the following core topics: • the role and nature of visitor attractions • the development of visitor attraction provision • the management of visitor attractions • the marketing of visitor attractions • future issues and trends With contributions from around the world, this is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field. * Fully revised and updated throughout with five completely new chapters, including interpretation, attraction failure & success, and brand management. * Provides cutting-edge insight into the issues, principles and practices of visitor attractions. * World-renowned contributors with a wealth of experience in the field. * New and classic international case studies from the UK, USA, Singapore, Australia, New Zealand, Greece and Canada.
Category: Business & Economics

Managing Visitor Attractions

Author : Brian Garrod
ISBN : 9781136381270
Genre : Business & Economics
File Size : 35.81 MB
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Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. As this area grows, there are still many questions to be answered and issues to be understood – such as what visitor attractions actually are, what forces drive their development, who visits them and why, how they are funded, and what the numerous day-to-day challenges are in respect of their management and marketing. The second edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future. Now in its 2nd edition, Managing Visitor Attractions: New Directions has been fully revised and updated to include new case studies on attractions in Singapore, seasonal variation, religion-based attractions, HRM issues and heritage tourism. It also includes five new chapters looking at attraction success and failure, interpretation, school excursions, managing gardens and brand management. Divided into five parts, the book tackles the following core topics: • the role and nature of visitor attractions • the development of visitor attraction provision • the management of visitor attractions • the marketing of visitor attractions • future issues and trends With contributions from around the world, this is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Category: Business & Economics

Managing World Heritage Sites

Author : Anna Leask
ISBN : 9780750665469
Genre : Business & Economics
File Size : 77.60 MB
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World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The responsibility to manage them successfully and ensure that the resources are not damaged by visitors, war or environment is therefore vital. Managing World Heritage Sites covers the management issues encountered at cultural and natural UNESCO World Heritage Sites). WHS sites are high profile and as their designation states they are unique. They are often government owned and subject to political debate, they have iconic status and are therefore crucial to national tourism industries, and often involve a large number of stakeholders within their management structures. This text considers all of these aspects in arriving at solutions for site management principles. In 12 chapters and 5 case studies it covers issues such as WHS designation, marketing, visitor management, revenue generation and management. Each chapter will examine the management issues associated with managing heritage within the WH Sites, making clear use of management practices to apply the theory. Managing World Heritage Sites: •Includes international case studies such as the Grand Canyon, Taj Mahal, Angor Wat, Statue of Liberty, Yosemite National Park. •Is authored by an international contributor team of well known and respected experts in this field •Has a user friendly and logical structure including aims, introduction, case study, conclusion, references and websites and examples best practice. •5 specific case study chapters including a location map, an explanation of key issues, conclusion, and questions for self-study * Covers the management issues encountered at cultural and natural world heritage sites including designation, marketing, visitor management, revenue generation and management. * Illustrated with international case studies including Grand Canyon, Taj Mahal, Angor Wat, Statue of Liberty, Yosemite National Park. * International contributor team of well known and respected experts in this field
Category: Business & Economics

Managing Visitor Attractions New Directions

Author : Bruce Prideaux
ISBN : 9781136381201
Genre : Business & Economics
File Size : 26.46 MB
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'Managing Visitor Attractions' is a unique text that provides a cutting edge insight into the issues, principles and practices of visitor attractions today and into the future. Divided into five parts, the book tackles the following topics: · the role and nature of visitor attractions · the development of visitor attraction provision · the management of visitor attractions · the marketing of visitor attractions · future issues and trends With contributions from around the world, the book is illustrated with up-to-date, international case studies from the UK, USA, Singapore, Australia, New Zealand, China, Denmark and Canada. It is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Category: Business & Economics

Consumer Psychology Of Tourism Hospitality And Leisure

Author : Arch G. Woodside
ISBN : 0851998968
Genre : Business & Economics
File Size : 86.11 MB
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This book is based on papers given at the 2nd Symposium on Consumer Psychology of Tourism, Hospitality and Leisure (CPTHL) in Vienna in July 2000. The Symposium comprised papers reflecting the progress in consumer psychology theory and research. The Vienna Symposium put special emphasis on consumer decision making for evaluating choice alternatives in tourism, leisure, and hospitality operations. The reports have been arranged into five major compartments.
Category: Business & Economics

Cultural Tourism

Author : Milena Ivanovic
ISBN : 0702171859
Genre : Business & Economics
File Size : 76.78 MB
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Stressing the interconnectedness of tourism and culture, this valuable handbook explores what tourism industry professionals need to know to succeed. Globalization, landmark attractions, and cultural heritage are among the topics discussed from both international and local perspectives. Each chapter also concludes with a comprehensive series of self-assessment questions and a proposed task that professionals and students can do to enrich their cultural learning experience.
Category: Business & Economics

Travel And Tourism

Author : Hilary Blackman
ISBN : 043544641X
Genre : Tourism
File Size : 68.58 MB
Format : PDF
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This full colour student book gives candidates a further five units to complete the Double Award. It is exactly matched to the specifications of OCR.
Category: Tourism

Marketing And Public Relations For Museums Galleries Cultural And Heritage Attractions

Author : Ylva French
ISBN : 9780415610469
Genre : Reference
File Size : 30.33 MB
Format : PDF
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Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presenting new challenges to cultural PR and Marketing teams. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions, as well as providing some of the theory of marketing, provides the latest available case studies coupled with comments and advice from professionals inside and outside the cultural sector to describe the possibilities and outline strategies for the future. A strong theme of change runs through each chapter. The economic climate is already affecting the publicly funded sectors and business and private sponsorship. How will it change over the next few years? The print media is contracting; reading and viewing patterns are changing as online and mobile media grow. What are the trends here, in Europe, US and elsewhere? Sustainability and global warming are not just buzz words but will have a real impact on public and private institutions and their visitor patterns.ãeePopulation patterns are also changing with new immigrants arriving and the proportion of over 60s increases in Western countries. Cultural tourism has enjoyed a great surge in popularity and huge investments are being made in museums, galleries and events. Marketing and PR play a crucial role in the success of such ventures and will be illustrated with case studies from the UK, US, Canada, Australia, Middle East and China.ãee Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions is aimed at students of marketing, museums, culture and heritage as well as professionals working in a range of cultural organisations from small to large and at different stages of market development from new entrants to those offering mature products. This includes museums, galleries, heritage and visitor attractions, community organisations, as well as organisers of festivals, markets, craft fairs and temporary exhibitions.
Category: Reference

Our Welsh Heritage

Author : Richard Keen
ISBN : 1871726549
Genre :
File Size : 62.5 MB
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This publication provides guidance for the accounting/auditing profession and corporate/government management and boards in understanding the auditor's responsibilities for detecting fraud in financial statement audits. It explains a critical new standard for auditors, the Statement on Auditing Standards (SAS) 99: Consideration of Fraud in a Financial Statement Audit. It helps readers understand the new standard and gives critical implementation guidance.
Category:

Culture Heritage And Representation

Author : Emma Waterton
ISBN : 075467598X
Genre : Social Science
File Size : 41.7 MB
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Drawing on a global range of case studies, this edited collection is the first to explore the production, use, and consumption of visual imagery as an integral part of heritage, weaving together complex understandings of the 'visual' from a wide range of disciplines. The book provides a comprehensive overview of the theoretical and methodological tools necessary for understanding visual imagery within its cultural context.
Category: Social Science

Gce As Travel And Tourism Single Award For Edexcel

Author : Alan Marvell
ISBN : 0435446428
Genre : Tourism
File Size : 54.35 MB
Format : PDF, ePub, Docs
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This full colour student book provides candidates with all the mandatory units they need to complete the Single Award. It is exactly matched to specifications of Edexcel.
Category: Tourism

Gce As Travel And Tourism Double Award For Edexcel

Author : Alan Marvell
ISBN : 0435446436
Genre : Tourism
File Size : 39.59 MB
Format : PDF
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This full colour student book gives candidates all of the mandatory units they need to complete the Double Award. It is exactly matched to the specifications of Edexcel.
Category: Tourism

Tourism Management

Author : Stephen Page
ISBN : 9781136000744
Genre : Business & Economics
File Size : 62.19 MB
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Tourism Management: managing change covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and demand * Sectors involved: transport, accommodation, government * The future of tourism: including forecasting and future issues affecting the global nature of tourism In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within an HND / degree level course. Global examples are used, and the companion website contains further resources, including questions to link the case study to the discussion in the text and sample chapters from related texts. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers. It includes: * Sample chapters from leading tourism textbooks * Learning outcomes for each chapter * Exploring further - links to sample chapters from leading tourism textbooks and journal articles * A multiple choice exercise to text knowledge and understanding * Links to websites for further study * Additional case studies on Adventure tourism industry in New Zealand and the responsiblilties of managing visitor well being at destination * Powerpoint slides for lectures and presentations
Category: Business & Economics

The Palgrave Handbook Of Contemporary Heritage Research

Author : E. Waterton
ISBN : 9781137293565
Genre : History
File Size : 41.95 MB
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This book explores heritage from a wide range of perspectives and disciplines and in doing so provides a distinctive and deeply relevant survey of the field as it is currently researched, understood and practiced around the world.
Category: History

Tourism In The North East

Author : Great Britain: Parliament: House of Commons: North East Regional Committee
ISBN : 0215545273
Genre : Political Science
File Size : 36.49 MB
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Tourism in the North East : Third report of session 2009-10, report, together with formal minutes, and written Evidence
Category: Political Science

Btec National Travel And Tourism

Author : Gillian Dale
ISBN : 0435446452
Genre : Tourism
File Size : 66.38 MB
Format : PDF, ePub
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The perfect match with the BTEC National Travel and Tourism Award, Certificate and Diploma. Book 1 contains everything students need for the Award and some additional units for the Certificate. Book 2 contains all the other units needed to complete the Certificate and the Diploma. The Student Books are matched to the BTEC National specifications, and written in an accessible way. The clear layout and use of full colour will ensure that these books are easy to use.
Category: Tourism

Geographical Perspectives On Sustainable Rural Change

Author :
ISBN : 9781895397819
Genre : Agriculture and state
File Size : 69.35 MB
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"This book focuses on three multi-faceted aspects of rural sustainability: farms and farming, the remaking of rural communities and rural spaces, and policy and action in rural development. The research is focused on three global regions: North America, the United Kingdom and Ireland, and Australia."--back cover.
Category: Agriculture and state