Guerrilla Learning

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Guerrilla Learning

Author : Grace Llewellyn
ISBN : CORNELL:31924089518595
Genre : Education
File Size : 68.73 MB
Format : PDF, ePub, Docs
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Discusses how parents can create a home environment that encourages children to learn and explains what is right and wrong with traditional education.
Category: Education

Startup Guide To Guerrilla Marketing

Author : Jay Levinson
ISBN : 9781613080337
Genre : Business & Economics
File Size : 62.47 MB
Format : PDF
Download : 263
Read : 350

More than two decades and dozens of bestselling books have proven that guerrilla marketing is the number one low-cost method for marketing a business. If you’re abusiness owner who wants to take advantage of its powerful, effective techniques but don’t know where to start, the man who started it all teaches you just what to do. Jay Conrad Levinson, the father of guerrilla marketing, and Jeannie Levinson have teamed up to produce a beginner-oriented guide that shows business owners how to get started with guerrilla marketing. Presented with a generous supply of true-life stories from the Levinsons’ rich experience, it breathes life into the hottest and most well-known school of marketing so that readers are able to compete with assurance and market profitably. Covering the whole spectrum of marketing it takes readers from neophytes to guerrillas in 288 pages. Action-packed chapters include: • The personality of a marketing guerrilla • Guerrilla marketing defined • Succeeding with a guerrilla marketing attack • Selecting guerrilla marketing weapons • Creating a seven-sentence guerrilla marketing plan • Making a guerrilla marketing calendar • Launching your attack • Maintaining your campaign This is the ideal volume for first-time marketers who want to use guerrilla marketing techniques to bring their business to the top.
Category: Business & Economics

Guerrilla Time

Author : Andrea Frausin
ISBN : 9781614489627
Genre : Self-Help
File Size : 70.4 MB
Format : PDF, Kindle
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Based on the most recent research into personal and professional development, this excellent time management resource provides simple and effective methods and tools for managing time and improving your quality of life.
Category: Self-Help

Guerrilla Marketing For The Home Based Business

Author : Jay Conrad Levinson
ISBN : 0395742838
Genre : Business & Economics
File Size : 29.10 MB
Format : PDF, Mobi
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Describes marketing techniques particularly effective for home-based businesses, emphasizing the importance of positioning, word-of-mouth advertising, direct mail, and customer service
Category: Business & Economics

Guerrilla Communications

Author : Eduardo del Buey
ISBN : 9781460247068
Genre : Business & Economics
File Size : 54.15 MB
Format : PDF, Kindle
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Guerrilla Communications explores communications strategies for a 21st Century organization -- the do's and dont's of successful strategic communications. It looks at the role of the Spokesperson, and how s/he should be supported by an organization that has excellent internal communications, where all staff contribute to and benefit from successful strategic communications, as well as strong interaction with key stakeholders and audiences. The book features a number of real-life scenarios to enable readers to witness the author's main points first hand....
Category: Business & Economics

A Manager S Guide To Guerrilla Warfare

Author : Barry H. Harrin
ISBN : 0962601209
Genre : Executive ability
File Size : 74.27 MB
Format : PDF, ePub, Mobi
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This unique guide begins by shocking us with future headlines such as Statue of Liberty moved to Tokyo Bay & Pearl Harbor Memorial dismantled, then quickly jars us back to the present by identifying the real cause of America's current gloomy business outlook. The guide serves as an equalizer, teaching you in step-by-step fashion how to survive the corporate reign of terror accompanying mergers, acquisitions & takeovers. Once you have survived the reign of terror, it shows you how you get promoted in spite of it-without stepping on others. Written in a humorous, easy-to-understand style, this book is packed with more specific, useful business tactics & strategies than any other volume of its type.
Category: Executive ability

Guerrilla Marketing For Nonprofits

Author : Jay Levinson
ISBN : 9781613080078
Genre : Business & Economics
File Size : 60.55 MB
Format : PDF, ePub, Mobi
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The Father of Guerrilla Marketing, Jay Conrad Levinson delivers the first book to adapt the profit-producing principles of Guerrilla Marketing to the world of nonprofits. The nonprofit sector has increased by 65%--a flood of new organizations are vying for donations, competing for volunteers, and carving out their share of the marketplace. Joined by co-authors Frank Adkins and Chris Forbes, Levinson shows nonprofit marketers how to gain the competitive edge they need by replacing their lack of money with the power of time, energy, imagination, and information—allowing them to maximize their impact and raise more money! Armed with time-tested principles, 200 proven weapons of Guerrilla Marketing, and relevant tactics and tools, nonprofit marketers learn how to boost public awareness, increase effectiveness in recruiting volunteers, mobilize advocates, and raise more money—no matter the state of their finances. • Introduces the “seven golden rules” for fundraising success and recruiting volunteers • 200 proven weapons of Guerrilla Marketing customized for nonprofits • Covers publicity and social media tactics specific to the nonprofit community • Concepts are illustrated through real-world examples and comparison tables
Category: Business & Economics

The Best Of Guerrilla Marketing

Author : Jay Levinson
ISBN : 9781613081655
Genre : Business & Economics
File Size : 20.83 MB
Format : PDF
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Cash in with Guerrilla Marketing’s Greatest Hits Updated, adapted, remastered…The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling Guerrilla Marketing books. When they write the history of marketing thought, Jay doesn't get a page... he gets his own chapter. Seth Godin, author of Poke the Box This book is the culmination of Guerrilla Marketing’s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible. —Jill Lublin, international speaker and author, Jilllublin.com For business survival in the 21st century, Guerrilla Marketing ranks right up there with food, water, shelter — and, of course, Internet access. David Garfinkel, author of Advertising Headlines That Make You Rich 21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring. Roger C. Parker, www.PublishedandProfitable.com
Category: Business & Economics

Fighting To Learn

Author : John L. Hammond
ISBN : 081352525X
Genre : Social Science
File Size : 76.47 MB
Format : PDF
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Popular education played a vital role in the twelve-year guerrilla war against the Salvadoran government. Fighting to Learn is a study of its pedagogy and politics. Hammond interviewed more than 100 Salvadoran students and teachers. He recounts their experiences in their own words, vividly conveying how they coped with the hardships of war and organized civilian communities politically to support a guerrilla insurgency. Fighting to Learn tells how poorly educated peasants overcame their sense of inferiority to discover that they could teach each other and work together in a common struggle. It offers both a detailed account of the practice of popular education and a broad theoretical discussion of the relationship between education, community organizing, and the political process.
Category: Social Science

Guerrilla Social Media Marketing

Author : Jay Levinson
ISBN : 9781613080092
Genre : Business & Economics
File Size : 35.22 MB
Format : PDF, Kindle
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Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors. Includes: • 19 secrets every guerrilla social media marketer needs to know • The Guerrilla Social Media Toolkit • The Seven-Sentence Social Media Attack Plan • 22-point social site and blog checklist • 20 types of ROI • Free guerrilla intelligence tools • Future social media weapons that are worth knowing about • And more! This is THE social media guerrilla’s go-to guide—learn how to employ a social media plan that earns attention—and profits!
Category: Business & Economics

Guerrilla Teaching

Author : Jonathan Lear
ISBN : 9781781352342
Genre : Education
File Size : 55.23 MB
Format : PDF, Kindle
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Guerrilla Teaching is a revolution. Not a flag-waving, drum-beating revolution, but an underground revolution, a classroom revolution. It's not about changing policy or influencing government; it's about doing what you know to be right, regardless of what you're told. It's sound advice for people on the ground: people in real classrooms, working with real children, trying to make a real difference. Jonathan Lear's new book, Guerrilla Teaching, is packed with ideas to refresh teaching practice - combining direct teaching with creative child-led learning - and forge cross-curricular links to create engaging, motivating and fun learning experiences. Ultimately, Guerrilla Teaching is about making a difference. It's a book Jonathan Lear never meant to write, but it was just too important not to. Guerrilla: to be a member of an unofficial group of combatants using the element of surprise to harass a larger less mobile target. Guerrilla teaching: To put children, and their learning, at the heart of lessons. To embrace problem-solving and risk-taking in the classroom. To be adaptable and creative. To think about the skills and knowledge children will need in the future. To stand up and make sure children get the education they deserve (even if it means subverting the system!). Filled with thoughts, ideas and strategies that will help to develop creativity and creative thinking in the primary classroom, Guerrilla Teaching is for trainee teachers, new teachers, teaching assistants, experienced teachers and head teachers - there's something for everyone!
Category: Education

Guerrilla Marketing In 30 Days

Author : Al Lautenslager
ISBN : 9781613082690
Genre : Business & Economics
File Size : 31.31 MB
Format : PDF, Mobi
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Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level — ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success.
Category: Business & Economics

Learning From The Field

Author : William Foote Whyte
ISBN : 0803933185
Genre : Social Science
File Size : 66.65 MB
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In this volume Professor Whyte compiles information gathered from his vast experience in field research. The book provides invaluable information for the student - it covers a broad range of research, with many examples to illustrate findings. The author shows not only how to gather data, but how, and why, relevant data should be selected and gives a realistic picture of problems encountered by the field researcher.
Category: Social Science

Guerrilla Marketing Field Guide

Author : Jay Levinson
ISBN : 9781613081860
Genre : Business & Economics
File Size : 37.78 MB
Format : PDF, Mobi
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Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
Category: Business & Economics

Ethical Practices And Implications In Distance Learning

Author : Demiray, Ugur
ISBN : 9781599048680
Genre : Education
File Size : 26.97 MB
Format : PDF, ePub, Docs
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"This book provides ethical insight into the world of e-learning through case studies that elucidate the issues through real-world examples"--Provided by publisher.
Category: Education

The Guerilla Film Makers Handbook

Author : Chris Jones
ISBN : 082647988X
Genre : Performing Arts
File Size : 61.69 MB
Format : PDF, ePub, Docs
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This third edition of the UK's best-selling filmmaker's bible, builds upon the most successful features of the previous books. Including illustrations, diagrams, and box-outs, this book comes with a DVD, packed with further interviews with filmmakers, as well as theatrical trailers.
Category: Performing Arts

Guerrilla Marketing Success Secrets

Author : Anthony Hernandez
ISBN : 0976849186
Genre : Business & Economics
File Size : 75.7 MB
Format : PDF, ePub, Mobi
Download : 324
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THIS BOOK WILL GROW YOUR PROFITS! Marketing (mar.ket.ing): Three syllables that fill most small business owners and entrepreneurs with dread. If this describes you, then you need to read this book because marketing and managing a thriving and profitable business is nothing to fear, nor does it have to be overly expensive or complicated. In fact, growing your business can be both a lot of fun and very, very profitable. This book is written as a series of conversational articles organized into chapters. Each article/chapter contains lots of great advice on such topics as: . Marketing . Customer Service . Management . Sales . Productivity . & much more... If you're in business or thinking of going into business, then you owe it to yourself to read this book and put the advice it contains to work for you. ABOUT THE AUTHORS Jay Conrad Levinson is the father of the worldwide Guerrilla Marketing revolution with over 14 million Guerrilla books published in 42 languages sold around the world. Anthony Hernandez is a Certified Guerrilla Marketing Association Business Coach, consultant, trainer, and speaker on business marketing and management topics.
Category: Business & Economics

Food Rebels Guerrilla Gardeners And Smart Cookin Mamas

Author : Mark Winne
ISBN : 9780807047347
Genre : Social Science
File Size : 87.88 MB
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In an age of uncertainty about how climate change may affect the global food supply, industrial agribusiness promises to keep the world fed. Through the use of factory “farms,” genetic engineering, and the widespread application of chemicals, they put their trust in technology and ask consumers to put our trust in them. However, a look behind the curtain reveals practices that put our soil, water, and health at risk. What are the alternatives? And can they too feed the world? The rapidly growing alternative food system is made up of people reclaiming their connections to their food and their health. A forty-year veteran of this movement, Mark Winne introduces us to innovative “local doers” leading the charge to bring nutritious, sustainable, and affordable food to all. Heeding Emerson’s call to embrace that great American virtue of self-reliance, these leaders in communities all across the country are defying the authority of the food conglomerates and taking matters into their own hands. They are turning urban wastelands into farms, creating local dairy collectives, preserving farmland, and refusing to use genetically modified seed. They are not only bringing food education to children in elementary schools, but also offering cooking classes to adults in diabetes-prone neighborhoods—and taking the message to college campuses as well. Such efforts promote food democracy and empower communities to create local food-policy councils, build a neighborhood grocery store in the midst of a food desert, or demand healthier school lunches for their kids. Winne’s hope is that all of these programs, scaled up and adopted more widely, will ultimately allow the alternative food system to dethrone the industrial. Food Rebels, Guerrilla Gardeners, and Smart-Cookin’ Mamas challenges us to go beyond eating local to become part of a larger solution, demanding a system that sustains body and soul.
Category: Social Science

Guerrilla Achiever

Author : Douglas Vermeeren
ISBN : 9781491729175
Genre : Business & Economics
File Size : 67.36 MB
Format : PDF
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Do you want to achieve more? Do you want to learn the secrets of the super successful? Do you want to reach your goals with ease? In Guerilla Achiever, author Douglas Vermeeren offers high-impact, practical, and proven strategies to help you learn powerful lessons on personal development. During the last decade, Vermeeren has conducted extensive research into the success strategies of more than four hundred of the world’s top achievers, an effort that has earned him the title of “Modern-Day Napoleon Hill” and has positioned him as North America’s achievement expert. In Guerrilla Achiever, he shares these powerful success strategies, demonstrating what these achievers did to get them to the top. In addition to the four Ps of achievement—potential, possibilities, probabilities, and performance—he provides insight into four more Ps: practice, patterns, preparation, and purpose. Guerilla Achiever presents a fail-safe pattern for becoming a top achiever. It isn’t a process of learning so much as it is a process about doing. Achieving is much more than a goal you attain; it’s a habit you develop.
Category: Business & Economics

Guerilla Guide To Teaching

Author : Sue Cowley
ISBN : 0826458378
Genre : Education
File Size : 80.24 MB
Format : PDF, Kindle
Download : 690
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In true Sue Cowley style, this book is an utterly practical guide to the profession of teaching. Drawing on the advice of professionals from all areas of education, Cowley provides a vivid insider's guide to the work of being a teacher in its many aspects--from planning, teaching, assessment and technology, to management, career progression and much, much more. Illustrated throughout with checklists, real-life documents and soundbites from teachers at the chalkface, this is the most user-friendly, entertaining, realistic book on teaching ever published.
Category: Education