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Do you remember the last major initiative you watched die in your organization? Did it go down with a loud crash? Or was it slowly and quietly suffocated by other competing priorities? By the time it finally disappeared, it's likely no one even noticed. What happened? The "whirlwind" of urgent activity required to keep things running day-to-day devoured all the time and energy you needed to invest in executing your strategy for tomorrow. The 4 Disciplines of Execution (4DX) is a repeatable formula for executing on your most important strategic priorities in the midst of the whirlwind. By following the 4 Disciplines -- Focusing on the Wildly Important; Acting on Lead Measures; Keeping a Compelling Scoreboard; Creating a Cadence of Accountability -- leaders can produce breakthrough results, even when executing the strategy requires a significant change in behavior from their teams.