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Winning Minds

Author : Simon Lancaster
ISBN : 9781137465948
Genre : Business & Economics
File Size : 71.91 MB
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Shhh . Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today. The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how. In Winning Minds, top speechwriter Simon Lancaster blends ancient rhetoric and neuroscience to create the definitive guide to the Language of Leadership. With trust in business and political leaders at record lows, there's never been a better time for a fresh perspective on communication. Winning Minds is packed with insights into the effects of metaphors, stories, and sound bites on the brain. We know what the brain looks like on heroin. This book shows the brain on Branson, Obama, and Boris.
Category: Business & Economics

Corporate Communication

Author : Joep Cornelissen
ISBN : 9781526411846
Genre : Business & Economics
File Size : 22.18 MB
Format : PDF, ePub
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The new 5th edition of this bestselling text, used by nearly 25,000 students in over 50 different countries retains its practical yet strong theoretical approach and is now updated to include new material on integrated reporting and CSR communications.
Category: Business & Economics

Advanced Methodologies And Technologies In Library Science Information Management And Scholarly Inquiry

Author : Khosrow-Pour, D.B.A., Mehdi
ISBN : 9781522576600
Genre : Language Arts & Disciplines
File Size : 54.76 MB
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As the academic and scholarly landscape are continuously enhanced by the advent of new technology, librarians must be aware and informed to develop and implement best practices. Effective administration of libraries is a crucial part of delivering library services to patrons and ensuring that information resources are disseminated efficiently. Advanced Methodologies and Technologies in Library Science, Information Management, and Scholarly Inquiry provides emerging information on modern knowledge management and effective means of sharing research through libraries. While highlighting the importance of digital literacy and information resources, readers will also learn new methods in information retrieval and research methods in quality scholarly inquiry. This book is an important resource for librarians, administrators, information science professionals, information technology specialists, students, and researchers seeking current information on the importance of effective library science technology.
Category: Language Arts & Disciplines

Winning Is Everything

Author : Deepal Behl
ISBN : 9788120791756
Genre : Self-Help
File Size : 71.40 MB
Format : PDF, ePub, Docs
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"My request to readers is not to pick this book up as a novel, rather take it as a guide for winning and succeeding in life. Its USP is 10 steps, given in chapters full of stories and examples from all walks of life making the topics more practical and understandable. This book is for whom? This is for anyone and everyone looking to ‘win’ in corporate or personal life. However, this book will be very useful for management students trying to make their careers in the corporate world and managers / executives willing to climb the ladder of hierarchy to be effective senior managers. How to read this book? Read it slowly, understand it gradually! The process of change is not sudden. Read it slowly, understand it with the help of stories, pondering on the points for a while, get a taste of it, learning from it, try to solve the riddles, try to answer the questions and proceed further gradually. Practice these concepts You may admire or challenge these concepts but you need to practice these in day to day life. You will find these equally effective in the boardroom as well as the dining room – it will give you a cutting edge in discussions with corporate honchos or your family members. Do not forget... Practice makes a man perfect... a woman too... "
Category: Self-Help

Community Conservatives And The Future

Author : John Horst
ISBN : 9780615874883
Genre : Business & Economics
File Size : 64.1 MB
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Is it possible? Can it be that those who would identify themselves as sympathetic to the 'Occupy Wall Street' movement have something in common with those who would are sympathetic to the 'Tea Party'? What might this mean for a political environment more and more of us are becoming convinced is stacked against ordinary people? Here is what that might look like, told from the perspective of one who, while sympathizing with the 'Tea Party' movement's concern for the fiscal future of our kids' economy, yet recognizes that the same basic dynamic that has produced debts and deficits has also produced income inequality. A wide array of political issues are taken up here from a conservative point of view. But this is a conservatism rooted in the community, not the Wall Street board room or country club lounge. The hearts and minds of a generation which puts belonging before believing can be reached by conservative ideas - but these ideas must be articulated within a commitment to putting community first, and then interpreting our politics in that light.
Category: Business & Economics

Winning Body Language

Author : Mark Bowden
ISBN : 0071701648
Genre : Self-Help
File Size : 53.19 MB
Format : PDF
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The Unique System of Nonverbal Skills Used by the Most Effective Leaders in Business Today CONTROL THE CONVERSATION, COMMAND ATTENTION, AND CONVEY THE RIGHT MESSAGE--WITHOUT SAYING A WORD Whether you're presenting an idea, delivering a speech, managing a team, or negotiating a deal, your body language plays a key role in your overall success. This ingenious step-by-step guide, written by an elite trainer of Fortune 50 CEOs and G8 world leaders, unlocks the secrets of nonverbal communication--using a proven system of universal techniques that can give you the ultimate professional advantage. Learn easily how to: Successfully master the visual TruthPlane around you to win trust now. Gesture in a way that gains everyone’s attention— even before you speak. Appeal to others' deep psychological needs for immediate rapport and influence. You'll discover how to sit, stand, and subtly alter your body language to move with confidence, control conversations, command attention, persuade and influence others, and convey positive energy—without saying a word. It's the one key to success nobody talks about!
Category: Self-Help

Talk Like Ted

Author : Carmine Gallo
ISBN : 9781447261261
Genre : Business & Economics
File Size : 50.19 MB
Format : PDF
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Discover the secrets to a perfect TED Talk and learn how to deliver an exceptional presentation with Carmine Gallo's Talk Like TED. TED Talks have redefined the elements of a successful presentation and become the gold standard for public speaking around the world. And yet the techniques that top TED speakers use are the same ones that will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking. Communications coach and bestselling author of The Presentation Secrets of Steve Jobs, Carmine Gallo has broken down the top TED Talks and interviewed the most popular TED presenters to uncover the nine secrets of all successful TED presentations. From 'Unleashing the Master Within' and 'Delivering Jaw Dropping Moments' to 'Sticking to the 18-minute Rule' Gallo provides a step-by-step method that makes it possible for anyone to create, design, and deliver a TED-style presentation that is engaging, persuasive, and memorable. Ideas are the true currency of the 21st century, and Talk Like TED gives readers a way to create presentations around the ideas that matter most to them, presentations that will energize their audiences to spread those ideas, launch new initiatives, and reach their highest goals.
Category: Business & Economics

Masters Of The Secrets

Author : Prof. C. Wattles Haanel Mentz
ISBN : 9781469122373
Genre : Self-Help
File Size : 56.72 MB
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This book has several exciting features: Commentary on the following authors is included: Wallace Wattles, Dr. Joseph Murphy, Judge Thomas Troward, Dr. Charles Haanel, Dr. Christian Larson, Dr. Napoleon Hill, Prentice Mulford, William Walker Atkinson, James Allen, and Robert Collier. This book also contains an inspiring version of: The 8 Fold Path, 25 Secrets to Gratitude, A metaphysical Exercise for Health by Wattles, 12 Steps for Abundance, and an prosperity analysis of the Beatitudes. Prof. Mentz has studied the greatest authors of personal growth and self help philosophy for over 20 years. He began researching metaphysics, human potential, Christian mystics, Eastern spirituality, ancient fraternal rites, and secret orders to extract the leading principles for growth of mind, body and soul. After reading some 500 books in the field of success and attending hundreds of lectures that discussed life improvement subjects, he has complied summaries of what he believes to be the most effective strategies throughout the world.
Category: Self-Help

Marketing In The Boardroom

Author : Ruth Saunders
ISBN : 9781351983594
Genre : Business & Economics
File Size : 57.66 MB
Format : PDF, ePub
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It’s no secret: marketing punches below its weight in the Boardroom. CEOs and other board members perceive that marketers lack commercial credibility when compared to their peers.? Marketing in the Boardroom helps marketers to be more commercially credible and thereby more successful in the Boardroom. Ruth Saunders explains the importance of marketing in the Boardroom, and why marketers often struggle to engage the Board. She then shows how to develop compelling marketing strategies that the Board will buy into, offering a mix of practical solutions and varied case studies drawn from her years of industry experience. In the final section, she helps marketers better understand?the Board mindset and language, demonstrating how to win over the Board members’ hearts, minds and confidence. Marketing in the Boardroom is an important book for any aspiring marketers who are moving up the career ladder, particularly those who are writing or giving presentations to the Board. It is also an important book for their organizations, particularly those that struggle to give marketing the support it needs to create customer-led strategies that will drive business growth.?
Category: Business & Economics

Your Mind Power Unleashed

Author : Thomas W. Foster
ISBN : 0934793727
Genre : Self-Help
File Size : 25.92 MB
Format : PDF
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Based on ideas drawn from both ancient and modern thinkers, this guide uses case studies to teach techniques for expanding the power of the mind. Specific methods for achieving both personal and professional goals are reinforced with a series of practical exercises for developing mental habits to fulfill one’s individual potential. Self-discipline is encouraged through a series of mind-conditioning exercises that rely on both perseverance and faith.
Category: Self-Help