THE ART OF SEO MASTERING SEARCH ENGINE OPTIMIZATION

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The Art Of Seo

Author : Eric Enge
ISBN : 9781491903643
Genre : Computers
File Size : 75.62 MB
Format : PDF, ePub, Docs
Download : 109
Read : 534

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to [email protected]
Category: Computers

Mastering Search Analytics

Author : Brent Chaters
ISBN : 9781449302658
Genre : Computers
File Size : 21.17 MB
Format : PDF, Kindle
Download : 492
Read : 605

Readers learn what data to collect, how to analyze it, and how to act upon it. They will learn how to develop everything from an executive level dashboard and ROI measurement to a deep analysis of a specific term or word to see how it can improve overall ranking.
Category: Computers

Seo 3 The Art Of Seo Mastering Search Engine Optimization

Author : O'Reilly
ISBN : 9785977536868
Genre :
File Size : 25.33 MB
Format : PDF, ePub, Docs
Download : 716
Read : 330

Полное и подробное руководство по поисковой оптимизации (SEO) для специалистов по раскрутке сайтов всех уровней. Изложены основы работы поисковых движков и цели оптимизации. Последовательно рассмотрены самые важные для бизнеса аспекты SEO, начиная с разработки сайта, подбора ключевых слов, создания контента и заканчивая вертикальной оптимизацией с анализом эффективности и последующим перепроектированием сайта. Отдельные главы посвящены задачам обучения SEO, созданию компетентной команды SEO-специалистов и перспективам развития SEO. Третье издание включает в себя обновленную информацию об инструментах, тактике и методах ранжирования, которые существенно изменили природу поисковой оптимизации. Новичков ждет полный курс SEO с самого нуля, а опытные специалисты узнают о новых механизмах в практике поисковой оптимизации и получат обширный справочник SEO-специалиста.
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Job Search Career Building Workbook

Author : Jason McDonald
ISBN : 1533265143
Genre :
File Size : 64.19 MB
Format : PDF, ePub, Mobi
Download : 831
Read : 369

Job Search and Career-building made EASY: Step-by-step Directions to a Better Job and a Better Career Learn how to hunt for a job or build your career using PERSONAL BLOGGING or a PERSONAL WEBSITE in combination with LINKEDIN, FACEBOOK, TWITTER and SOCIAL MEDIA MARKTING. It's a new INTERNET AGE and time for a new way to job hunt that leverages the power of the INTERNET for PERSONAL BRANDING Enter the JOB SEARCH and CAREER BUILDING Workbook Blog your way to powerful personal branding. LinkedIn your way to hiring managers, employers, and key decision-makers. Facebook your way to motivate friends and family to find you a better job, and Twitter your way to journalists, bloggers, and key decision-makers who know where the jobs are before they are ever announced. Never has a job hunting guide made this process easier to follow! WHAT YOU GET Personal Branding - learn how to define your online personal brand image. SEO - master the art and science of a personal website and blog using search engine optimization techniques to propel it to the top of search engines like Google, Yahoo, and Bing. LinkedIn - do more on LinkedIn than just have a strong profi≤ use LinkedIn as your 24 hour networking system to propel your message in front of hiring managers, employers, and other key decision-makers who can get you a great job or a cool career promotion. Facebook - think Facebook is just for friends, family, and fun? Think again, as the Job Search and Career-Hunting Workbook will show you how to leverage Facebook to network your way to your next great promotion. Twitter - understand how to use #hashtags and @handles to attract the attention of journalists, bloggers, hiring manager, employers and anyone else active on the Twitterdom. 2016 Updated Edition - up-to-date coverage of SEO (Search Engine Optimization) and Social Media Marketing for job hunting and career building. FREE Job Search Tools - includes access to Jason's Job Search and Career-hunting Resource Book - a $29.99 value! Step by Step Worksheets - more than just a book, the Job Search and Career-building Workbook includes worksheets to guide you step-by-step in how to use the Internet to get a better job. TABLE OF CONTENTS Quo Vadis? The Internet You You Are a Brand Be Found. Look Cool. Party On: Creating a Content Marketing Machine Your Website: Using Your Website, Blog, and SEO for Personal Branding LinkedIn: the No. 1 Online Job & Career Site Facebook: Your Friend (or Your Enemy) Twitter: Tweet Your Way to Career Success The Other Parties: YouTube, Instagram, Pinterest & More Your Plan: Making a Personal Job Search and Career-building Plan Appendix: The Job Search and Career-building Resource Book The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online. Jason speaks in simple English making it EASY to leverage the Internet to build your personal brand and get your next perfect job. Got questions? Google Jason McDonald and send an email. Peruse the other Job Search Books - Job Hunting for Dummies, What Color is Your Parachute, The 4-Hour Workweek, Cracking the Coding Interview, So Good They Can't Ignore You etc., - they're great, they're good, but they don't include powerful step-by-step worksheets, links to tools, and the free Resource Book.
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Web Marketing For Dummies

Author : Jan Zimmerman
ISBN : 1118050967
Genre : Business & Economics
File Size : 29.82 MB
Format : PDF, ePub
Download : 991
Read : 686

Get the latest tools and trends in web marketing with this new edition of a bestseller The rapidly changing landscape of web marketing requires those in the field to quickly adopt new technologies as they emerge. This updated edition provides the basics that every web marketer needs to know, including how to create web properties, exploit search engine optimization (SEO), and create effective e-mail campaigns. This new edition offers a broad revision in order for the content to catch up to the latest tools and trends in web marketing. This fun-but-straightforward guide explores trends in search engine, mobile, location-based, and consumer site marketing and examines ways to maximize success by analyzing results, avoiding legal issues, and keeping everything fresh and exciting. Reflects current marketing trends Explores social media and mobile marketing and offers insight into creating an effective landing page and retaining customers Guides you through creating a marketing plan, adjusting already-existing marketing materials for the web, and building an online presence Details ways to maximize the potential of SEO, e-mail campaigns, online advertising, blogging, e-commerce tools, and more Provides valuable advice for avoiding common mistakes and ways to liven up web marketing plans Web Marketing For Dummies, 3rd Edition has expanded its coverage so you can expand your web marketing reach.
Category: Business & Economics

The Freelancing

Author : Maria Johnsen
ISBN : 9781501053634
Genre : Business & Economics
File Size : 79.66 MB
Format : PDF, Kindle
Download : 189
Read : 345

Filling out job applications is a full time and unpaid job. It is like a dead-end; you keep applying and nothing happens. It has become a winning a lottery ticket these days if you actually get a job you deserve with the right salary. Being a freelancer in any discipline has explosive financial rewards, if done properly. This is unlike working for someone else who profits from your hard work. The more work you complete, the greater the revenue you will receive. This is one of the advantages of completing outsource work for a client; you get to keep the entire payment for the work you did. Most freelance experts charge less than many of the companies that do the same type of work. The reasons your profits will be greater than companies that are competing against you for this outsource work is simple—your overheads are less. Facts about getting the higher profit from your small business are pretty basic. The higher your prices are above the product cost, the greater the profits will be, but also the fewer the sales. This is a carefully walked tightrope. For the most part, the market will dictate the price you will be able to sell your product or services for. In the beginning, the lower price is what will attract new customers. Customers are willing to try out a new vendor if the price is right. This avenue of marketing will lead to lower profit per item, but will make up the profit in the volume you will be selling. In this book I walk you through tried and true processes within the freelance and outsourcing realm. You will learn how to start, find customers, choosing price, follow ups, outsourcing and keeping record of your business. Making money online requires applying some tactics, having discipline and becoming successful in freelancing. Solution Benefits Starting your freelancing business Business planning Everything you need to know about making money online
Category: Business & Economics

Mastering Online Marketing Create Business Success Through Content Marketing Lead Generation And Marketing Automation

Author : Magnus Unemyr
ISBN : 1517057949
Genre :
File Size : 90.68 MB
Format : PDF, Kindle
Download : 856
Read : 1059

Mastering Online Marketing is the most comprehensive and up-to-date book available on advanced web marketing. It reveals the secrets that can help take your Internet marketing to a new level.Hundreds of books have been published on online marketing, so what makes this one special? Whether you are new to the subject and looking for a comprehensive overview, or are familiar with the concepts but want to get more from your marketing efforts, with this book, you will learn state-of-the-art techniques and get actionable and practical knowledge to set up an efficient online marketing system to support and improve your business.This book describes the latest developments in Internet marketing and provides detailed and practical knowledge that can help you improve your campaigns to get more visitors, leads, and customers. By using these tools and techniques, you can quickly outperform your competition. Mastering Online Marketing will turn you into an online marketing expert and teach you everything you need to know.* Learn more about current trends in Internet marketing, including inbound marketing* Create success by attracting more visitors, improving your leads generation, and using refined leads nurturing with effective email marketing* Understand what marketing automation is and how new integrated marketing automation systems are changing the game with visitor tracking, progressive lead profiling, and hyper-personalized content* Get details on search engine optimization (SEO), search engine marketing, display advertisements, retargeting, remarketing, and search keyword analysis* Learn best practices in key areas such as blogging, calls-to-action, landing pages and registration forms, and leads nurturing and marketing emails* Leverage content marketing and learn how to create effective marketing assets like blog articles, eBooks, infographics, white papers, checklists, video tutorials, templates, podcasts, webinars, and more* Use social media marketing on popular social media and content publishing channels such as Facebook, LinkedIn, Twitter, YouTube, and SlideShare * Measure website user behavior, online and offline campaign results, and goals and key performance indicators (KPIs) with web analytics using Google Analytics* Learn more about other tools for Internet marketing, including how to run web surveys and questionnaires, virtual web meetings, and more* Get an insight into the future of online marketing, where technologies like adaptive media, big data, and the Internet of Things (IoT) may enable new ways to profile your audience and send more personalized marketing messagesMastering Online Marketing covers everything you need to know about advanced web marketing. This is the book to read if you want to quickly learn state-of-the-art techniques and best practices. Build your online marketing success and improve your business right away!Buy this book now to become an Internet marketing expert and take your web marketing to the next level!
Category:

New Iphone Guide

Author : George Milan Coker
ISBN : 1978311931
Genre :
File Size : 52.65 MB
Format : PDF
Download : 924
Read : 836

NEW iPhone Guide is your ultimate guide to getting the most out of your iPhone! Apple's graphics-driven iOS is perfect for visual learners, so this book uses a simple approach to show you everything you need to know to get up and running-and much more. This book will walk you step-by-step through setup, customization, and everything your iPhone can do especially with the camera functions. Whether you are new to the iPhone or have just upgraded to the 7s, 7s Plus, or 8, this book helps you discover your phone's full functionality and newest capabilities. Stay in touch by phone, text, email, FaceTime Audio or FaceTime Video calls, or social media; download and enjoy books, music, movies, and more; take, edit, and manage photos; track your health, fitness, and habits; organize your schedule, your contacts, and your commitments; and much more! The iPhone is designed to be user-friendly, attractive, and functional. But it is capable of so much more than you think-don't you want to explore the possibilities? This book walks you through iOS to help you stay in touch, get things done, and have some fun while you're at it! The iPhone you hold in your hand represents the pinnacle of mobile technology, and is a masterpiece of industrial design. Once you get to know it, you'll never be without it. BUY NOW! Machine Learning With Random Forests And Decision Trees: A Visual Guide For Beginners, New Kindle Fire HD Manual: The Complete User Guide With Instructions, Tutorial to Unlock The True Potential of Your Device in 30 Minutes (May 2017), Turn Your Computer Into a Money Machine in 2017: How to make money from home and grow your income fast, with no prior experience! Set up within a week!, The One Hour Content Plan: The Solopreneur's Guide to a Year's Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells, The Complete Software Developer's Career Guide: How to Learn Your Next Programming Language, Ace Your Programming Interview, and Land The Coding Job Of Your Dreams, Perennial Seller: The Art of Making and Marketing Work that Lasts, SEO 2018: Learn search engine optimization with smart internet marketing strategies, Mastering Bitcoin: Programming the Open Blockchain, The Internet of Money, Ultimate Guide to Local Business Marketing (Ultimate Series), Clean Architecture: A Craftsman's Guide to Software Structure and Design (Robert C. Martin Series), Python (2nd Edition): Learn Python in One Day and Learn It Well. Python for Beginners with Hands-on Project. (Learn Coding Fast with Hands-On Project Book 1), The Self-Taught Programmer: The Definitive Guide to Programming Professionally, C#: Learn C# in One Day and Learn It Well. C# for Beginners with Hands-on Project. (Learn Coding Fast with Hands-On Project Book 3), Life 3.0: Being Human in the Age of Artificial Intelligence, Silent Sales Machine 10.0, Make Your Own Neural Network, Master Todoist,Hacking Kali Linux,Your First Hack,Big Data:A Revolution That Will Transform How We Live,Work and Think, MARKETING DE CONTENIDOS Para Principiantes (Spanish Edition), Numsense! Data Science for the Layman: No Math Added, Make Your Own Neural Network: An In-depth Visual Introduction For Beginners, Python for Everybody:Exploring Data in Python 3,ipad pro for dummies, ipad pro, ipad pro books, iphone x,apple iphone apple iphone charger apple iphone 7 plus book apple iphone 7 phone apple iphone 6 plus apple iphone 6s iphone help me guide to ios 11 Charles Hughes iphone 7 Charles Pate the compleat apple iphone(r) & ipad(r) camera guide seniors for dummies Dwight Spivey iphone and ios forensics Andrew Hoog,Katie Strzempka my iphone for seniors Brad Miser the iphone and the smartphone wars all new fire hd 8 & 10 user guide Tom Edwards the art of invisibility 250+ best fire & fire hd apps
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Your Iphone Encyclopaedia

Author : Craig S. Stefan
ISBN : 1978311265
Genre :
File Size : 29.37 MB
Format : PDF, ePub, Mobi
Download : 123
Read : 1074

Your iPhone Encyclopaedia is your ultimate guide to getting the most out of your iPhone! Apple's graphics-driven iOS is perfect for visual learners, so this book uses a simple approach to show you everything you need to know to get up and running-and much more. This book will walk you step-by-step through setup, customization, and everything your iPhone can do especially with the camera functions to make you become a Pro with the use of iPhone camera. Whether you are new to the iPhone or have just upgraded to the 7s, 7s Plus, or 8, this book helps you discover your phone's full functionality and newest capabilities. Stay in touch by phone, text, email, FaceTime Audio or FaceTime Video calls, or social media; download and enjoy books, music, movies, and more; take, edit, and manage photos; track your health, fitness, and habits; organize your schedule, your contacts, and your commitments; and much more! The iPhone is designed to be user-friendly, attractive, and functional. But it is capable of so much more than you think-don't you want to explore the possibilities? This book walks you through iOS to help you stay in touch, get things done, and have some fun while you're at it! The iPhone you hold in your hand represents the pinnacle of mobile technology, and is a masterpiece of industrial design. Once you get to know it, you'll never be without it. BUY NOW! Machine Learning With Random Forests And Decision Trees: A Visual Guide For Beginners, New Kindle Fire HD Manual: The Complete User Guide With Instructions, Tutorial to Unlock The True Potential of Your Device in 30 Minutes (May 2017), Turn Your Computer Into a Money Machine in 2017: How to make money from home and grow your income fast, with no prior experience! Set up within a week!, The One Hour Content Plan: The Solopreneur's Guide to a Year's Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells, The Complete Software Developer's Career Guide: How to Learn Your Next Programming Language, Ace Your Programming Interview, and Land The Coding Job Of Your Dreams, Perennial Seller: The Art of Making and Marketing Work that Lasts, SEO 2018: Learn search engine optimization with smart internet marketing strategies, Mastering Bitcoin: Programming the Open Blockchain, The Internet of Money, Ultimate Guide to Local Business Marketing (Ultimate Series), Clean Architecture: A Craftsman's Guide to Software Structure and Design (Robert C. Martin Series), Python (2nd Edition): Learn Python in One Day and Learn It Well. Python for Beginners with Hands-on Project. (Learn Coding Fast with Hands-On Project Book 1), The Self-Taught Programmer: The Definitive Guide to Programming Professionally, C#: Learn C# in One Day and Learn It Well. C# for Beginners with Hands-on Project. (Learn Coding Fast with Hands-On Project Book 3), Life 3.0: Being Human in the Age of Artificial Intelligence, Silent Sales Machine 10.0, Make Your Own Neural Network, Master Todoist,Hacking Kali Linux,Your First Hack,Big Data:A Revolution That Will Transform How We Live,Work and Think, MARKETING DE CONTENIDOS Para Principiantes (Spanish Edition), Numsense! Data Science for the Layman: No Math Added, Make Your Own Neural Network: An In-depth Visual Introduction For Beginners, Python for Everybody:Exploring Data in Python 3,ipad pro for dummies, ipad pro, ipad pro books, iphone x,apple iphone apple iphone charger apple iphone 7 plus book apple iphone 7 phone apple iphone 6 plus apple iphone 6s iphone help me guide to ios 11 Charles Hughes iphone 7 Charles Pate the compleat apple iphone(r) & ipad(r) camera guide seniors for dummies Dwight Spivey iphone and ios forensics Andrew Hoog,Katie Strzempka my iphone for seniors Brad Miser the iphone and the smartphone wars all new fire hd 8 & 10 user guide Tom Edwards the art of invisibility 250+ best fire & fire hd apps
Category:

Apple Iphone Master Manual

Author : Steve Andrew Paul
ISBN : 1549969153
Genre :
File Size : 46.2 MB
Format : PDF, Kindle
Download : 840
Read : 617

Apple iPhone Master Manual is a guide to getting the most out of your iPhone! Apple''s graphics-driven iOS is perfect for visual learners, so this book uses a simple approach to show you everything you need to know to get up and running--and much more. This book will walk you step-by-step through setup, customization, and everything your iPhone can do especially with the camera functions for photography and other mind blowing features. In this book, you will learn; How to listen to Pandora Stations Offline Hidden Secrets of Customising Your Pandora Stations How to Shoot unique iPhone Photos How to use its incredible new Features: iPhone 7 Plus, iPhone 8 and later version camera How to use Superimpose APP for blending iPhone Photos 6 Steps to take if your iPhone won''t Power On or Charge, etc. ...and many more features! Whether you are new to the iPhone or have just upgraded to the iPhone 5, 5c, 6, 6s, 7s, 7s Plus, or 8, this book helps you discover your phone''s full functionality and newest capabilities. Stay in touch by phone, text, email, FaceTime Audio or FaceTime Video calls, or social media; download and enjoy books, music, movies, and more; take, edit, and manage photos; track your health, fitness, and habits; organize your schedule, your contacts, and your commitments; and much more! The iPhone is designed to be user-friendly, attractive, and functional. But it is capable of so much more than you think--don''t you want to explore the possibilities? This book walks you through iOS to help you stay in touch, get things done, and have some fun while you''re at it! The iPhone you hold in your hand represents the pinnacle apex of mobile technology, and is a masterpiece of industrial design. Once you get to know it, you''ll never be without it. CLICK THE BUY BUTTON NOW! Machine Learning With Random Forests And Decision Trees: A Visual Guide For Beginners, New Kindle Fire HD Manual: The Complete User Guide With Instructions, Tutorial to Unlock The True Potential of Your Device in 30 Minutes (May 2017), Turn Your Computer Into a Money Machine in 2017: How to make money from home and grow your income fast, with no prior experience! Set up within a week!, The One Hour Content Plan: The Solopreneur''s Guide to a Year''s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells, The Complete Software Developer''s Career Guide: How to Learn Your Next Programming Language, Ace Your Programming Interview, and Land The Coding Job Of Your Dreams, Perennial Seller: The Art of Making and Marketing Work that Lasts, SEO 2018: Learn search engine optimization with smart internet marketing strategies, Mastering Bitcoin: Programming the Open Blockchain, The Internet of Money, Ultimate Guide to Local Business Marketing (Ultimate Series), Clean Architecture: Software Structure and Design (Robert C. Martin Series), Python (2nd Edition): Learn Python in One Day and Learn It Well. Python for Beginners with Hands-on Project. (Learn Coding Fast with Hands-On Project Book 1), The Self-Taught Programmer: The Definitive Guide to Programming Professionally, C#: Learn C# in One Day and Learn It Well. C# for Beginners with Hands-on Project. (Learn Coding Fast with Hands-On Project Book 3), Life 3.0 ,ipad pro for dummies, ipad pro, ipad pro books, iphone x,apple iphone apple iphone charger apple iphone 7 plus book apple iphone 7 phone apple iphone 6 plus apple iphone 6s iphone help me guide to ios 11 Charles Hughes iphone 7 Charles Pate the compleat apple iphone� & ipad� camera guide seniors for dummies Dwight Spivey iphone and ios forensics Andrew Hoog,Katie Strzempka my iphone for seniors Brad Miser the iphone and the smartphone wars all new fire hd 8 & 10 user guide Tom Edwards the art of invisibility 250+ best fire & fire hd apps
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