TECHNICAL BLOGGING TURN YOUR EXPERTISE INTO A REMARKABLE ONLINE PRESENCE

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Technical Blogging

Author : Antonio Cangiano
ISBN : 9781680504866
Genre : Computers
File Size : 89.94 MB
Format : PDF, Docs
Download : 545
Read : 754

Technical Blogging is the first book to specifically teach programmers, technical people, and technically-oriented entrepreneurs how to become successful bloggers. There is no magic to successful blogging; with this book you'll learn the techniques to attract and keep a large audience of loyal, regular readers and leverage this popularity to achieve your goals. Become more influential and earn extra money by blogging. Whether you want to create a popular technical blog from scratch or take your blog to the next level, this book shows you how. Technical blogging expert Antonio Cangiano shares his extensive expertise with you, sparing no details and laying out a complete step by step road map to help you plan, create, market, monetize, and grow your own popular blog. Antonio will guide you through all the choices you have to make in setting up a successful blog, teach you the key things you need to know to write blog posts that get read, and give you the tools to produce content regularly You'll learn how to promote your blog, understand traffic statistics, and build a community. And once you've built it, you'll learn how to benefit from it: advance your career, make money from your blog, use it to promote your products or company, and take advantage of your blog to the fullest. And when your blog takes off, Antonio will show you how to avoid the pitfalls of success. Technical Blogging is the only guide you'll need to create and maintain a successful technical blog.
Category: Computers

How To Blog A Book

Author : Nina Amir
ISBN : 9781599638904
Genre : Authors and publishers
File Size : 34.41 MB
Format : PDF, ePub, Docs
Download : 112
Read : 1221

Transform Your Blog into a Book! The world of blogging changes rapidly, but it remains one of the most efficient ways to share your work with an eager audience. In fact, you can purposefully hone your blog content into a uniquely positioned book--one that agents and publishers will want to acquire or that you can self-publish successfully. How to Blog a Book Revised and Expanded Edition is a completely updated guide to writing and publishing a saleable book based on a blog. Expert author and blogger Nina Amir guides you through the process of developing targeted blog content that increases your chances of attracting a publisher and maximizing your visibility and authority as an author. In this revised edition you'll find: The latest information on how to set up, maintain, and optimize a blog Steps for writing a book easily using blog posts Advice for crafting effective, compelling blog posts Tips on gaining visibility and promoting your work both online and off Current tools for driving traffic to your blog Strategies for monetizing your existing blog content as a book or other products Profiles of bloggers who received blog-to-book deals and four new "blogged-book" success stories Whether you're a seasoned blogger or have never blogged before, How to Blog a Book Revised and Expanded Edition offers a fun, effective way to write, publish, and promote your book, one post at a time.
Category: Authors and publishers

How To Blog For Profit

Author : Ruth Soukup
ISBN : 0692236511
Genre : Blogs
File Size : 32.22 MB
Format : PDF, Kindle
Download : 899
Read : 942

"Whether you have been blogging for years or just a few weeks, How to Blog For Profit (Without Selling Your Soul) offers solid advice and practical action plans for creating an authentic, successful, and profitable blog. With wit, wisdom, and the insight of someone who's been there, Ruth Soukup shares how she grew her own blog, Living Well Spending Less, to over one million monthly visitors, earns a full time income, and still is able to write about the things she truly cares about."--Page 4 of cover.
Category: Blogs

Red Hot Internet Publicity

Author : Penny C. Sansevieri
ISBN : 9781605207247
Genre : Language Arts & Disciplines
File Size : 87.6 MB
Format : PDF
Download : 513
Read : 1008

DISCOVER... 6 need-to-know rules of publicity for the Internet age The best way to design, write, and promote a website to sell your book 12 blockbuster techniques to use blogs for book publicity Proven "live promotion" techniques you can use to reach a worldwide audience, and much more. The Internet has changed the landscape of book publishing forever, which is why leading New York book publishers hire Penny Sansevieri to mentor their own publicity staff. It's also why these major publishers routinely recommend Penny to their authors as a top Internet publicist." Penny made one of her own books an Amazon bestseller for three months running. She's the inventor of the Virtual Book Tour(tm) and is a leading expert on using the Internet to promote books of all kinds. No ivory-tower theorist, she is a hands-on visionary with her feet on the ground and her eyes on the prize.
Category: Language Arts & Disciplines

Ruby On Rails For Microsoft Developers

Author : Antonio Cangiano
ISBN : 9780470507032
Genre : Computers
File Size : 76.97 MB
Format : PDF, Kindle
Download : 766
Read : 1116

This definitive guide examines how to take advantage of the new Agile methodologies offered when using Ruby on Rails (RoR). You’ll quickly grasp the RoR methodology by focusing on the RoR development from the point of view of the beginner- to intermediate-level Microsoft developer. Plus, you’ll get a reliable roadmap for migrating your applications, skill set, and development processes to the newer, more agile programming platform that RoR offers.
Category: Computers

The Professor Is In

Author : Karen Kelsky
ISBN : 9780553419436
Genre : Education
File Size : 56.3 MB
Format : PDF, ePub, Mobi
Download : 169
Read : 1006

The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more. From the Trade Paperback edition.
Category: Education

Social By Social

Author : Andy Gibson
ISBN : 9781906496418
Genre : Communication in social action
File Size : 65.99 MB
Format : PDF, ePub, Mobi
Download : 268
Read : 897

Explains how the new technology tools for social interaction are changing society, and how individuals and organizations with a social conscience can use them to do more good. Helps the user frame and answer the questions about a project, shows routes others have tried, and suggests additional alternatives.
Category: Communication in social action

Social Ecommerce

Author : Stephan Spencer
ISBN : 9781449366988
Genre : Business & Economics
File Size : 73.48 MB
Format : PDF, ePub, Mobi
Download : 386
Read : 456

Want to make money online? Then ignore social media at your own risk. Social media is vital if you want to your business to thrive, and though you can’t control the conversations, you can influence them. This book will teach you how. If mismanaged, social media can create more noise than signal. It can be a time and energy suck—for you and your audience. Or worse still, it can become an echo chamber for negative PR. If done well, guerrilla social media marketing can help you persuade, command attention, establish dialogue, differentiate yourself, capture new markets, and outmaneuver the competition—all on a shoestring budget. Whether you’re selling digital goods and services, physical goods, or local services, this book has the answers. Strategize and optimize your social presence in ways you didn’t know were possible Drive more clicks and sales with better-performing Facebook ads Develop remarkable content with viral potential Manage your online reputation, instead of letting it manage you Integrate social media into your SEO strategy, and vice versa Leverage online influencers to promote your brand, and become an influencer yourself
Category: Business & Economics

Inbound Marketing Revised And Updated

Author : Brian Halligan
ISBN : 9781118896709
Genre : Business & Economics
File Size : 83.46 MB
Format : PDF, Kindle
Download : 906
Read : 1270

Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online. With outbound marketing methods becoming less effective, the time to embrace inbound marketing is now. Cold calling, e-mail blasts, and direct mail are turning consumers off to an ever-greater extent, so consumers are increasingly doing research online to choose companies and products that meet their needs. Inbound Marketing recognizes these behavioral changes as opportunities, and explains how marketers can make the most of this shift online. This not only addresses turning strangers into website visitors, but explains how best to convert those visitors to leads, and to nurture those leads to the point of becoming delighted customers. Gain the insight that can increase marketing value with topics like: Inbound marketing – strategy, reputation, and tracking progress Visibility – getting found, and why content matters Converting customers – turning prospects into leads and leads into customers Better decisions – picking people, agencies, and campaigns The book also contains essential tools and resources that help build an effective marketing strategy, and tips for organizations of all sizes looking to build a reputation. When consumer behaviors change, marketing must change with them. The fully revised and updated edition of Inbound Marketing is a complete guide to attracting, engaging, and delighting customers online.
Category: Business & Economics