NO LOGO 10TH ANNIVERSARY EDITION WITH A NEW INTRODUCTION BY THE AUTHOR

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No Logo

Author : Naomi Klein
ISBN : 9780676972825
Genre : Brand name products
File Size : 67.99 MB
Format : PDF, Mobi
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Taking aim at the brand bullies.
Category: Brand name products

No Logo 10th Anniversary Edition

Author : Naomi Klein
ISBN : 9780307366313
Genre : Social Science
File Size : 36.61 MB
Format : PDF, Mobi
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The tenth anniversary edition of the international bestseller with an updated introduction by Naomi Klein. In the last decade No Logo has become an international phenomenon. Equal parts journalistic expose, mall-rat memoir, and political and cultural analysis, it vividly documents the invasive economic practices and damaging social effects of the ruthless corporatism that characterizes many of our powerful institutions. As the world faces another depression, Naomi Klein's analysis of the branded world we all live in proves not only astonishingly prescient but more vital and timely than ever. No Logo became "the movement bible" that put the new grassroots resistance to corporate manipulation into clear perspective. It tells a story of rebellious rage and self-determination in the face of our branded world, calling for a more just, sustainable economic model and a new kind of proactive internationalism. Since her book The Shock Doctrine was published last year, Klein, now thirty-eight, has become the most visible and influential figure on the American left-what Howard Zinn and Noam Chomsky were thirty years ago. From the Trade Paperback edition.
Category: Social Science

The Shock Doctrine

Author : Naomi Klein
ISBN : 1429919485
Genre : Business & Economics
File Size : 87.71 MB
Format : PDF, ePub, Mobi
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The bestselling author of No Logo shows how the global "free market" has exploited crises and shock for three decades, from Chile to Iraq In her groundbreaking reporting over the past few years, Naomi Klein introduced the term "disaster capitalism." Whether covering Baghdad after the U.S. occupation, Sri Lanka in the wake of the tsunami, or New Orleans post-Katrina, she witnessed something remarkably similar. People still reeling from catastrophe were being hit again, this time with economic "shock treatment," losing their land and homes to rapid-fire corporate makeovers. The Shock Doctrine retells the story of the most dominant ideology of our time, Milton Friedman's free market economic revolution. In contrast to the popular myth of this movement's peaceful global victory, Klein shows how it has exploited moments of shock and extreme violence in order to implement its economic policies in so many parts of the world from Latin America and Eastern Europe to South Africa, Russia, and Iraq. At the core of disaster capitalism is the use of cataclysmic events to advance radical privatization combined with the privatization of the disaster response itself. Klein argues that by capitalizing on crises, created by nature or war, the disaster capitalism complex now exists as a booming new economy, and is the violent culmination of a radical economic project that has been incubating for fifty years.
Category: Business & Economics

Small Giants

Author : Bo Burlingham
ISBN : 9781101992333
Genre : Business & Economics
File Size : 44.97 MB
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How maverick companies have passed up the growth treadmill — and focused on greatness instead. It’s an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside fourteen remarkable companies that have chosen to march to their own drummer. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meyer; and Zingerman’s Community of Businesses, including the world-famous Zingerman’s Deli of Ann Arbor. Burlingham shows how the leaders of these small giants recognized the full range of choices they had about the type of company they could create. And he shows how we can all benefit by questioning the usual definitions of business success. In his new afterward, Burlingham reflects on the similarities and learning lessons from the small giants he covers in the book. From the Hardcover edition.
Category: Business & Economics

The Battle For Paradise

Author : Naomi Klein
ISBN : 9781608464319
Genre : Political Science
File Size : 79.10 MB
Format : PDF, Kindle
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"Fearless necessary reporting . . . Klein exposes the 'battle of utopias' that is currently unfolding in storm-ravaged Puerto Rico—a battle that pits a pitilessly neoliberal plutocratic ‘paradise' against a community movement with Puerto Rican sovereignty at its center.” —Junot Díaz "We are in a fight for our lives. Hurricanes Irma and María unmasked the colonialism we face in Puerto Rico, and the inequality it fosters, creating a fierce humanitarian crisis. Now we must find a path forward to equality and sustainability, a path driven by communities, not investors. And this book explains, with careful and unbiased reporting, only the efforts of our community activists can answer the paramount question: What type of society do we want to become and who is Puerto Rico for?" —Yulin Cruz, Mayor of San Juan, Puerto Rico In the rubble of Hurricane Maria, Puerto Ricans and ultrarich “Puertopians” are locked in a pitched struggle over how to remake the island. In this vital and startling investigation, bestselling author and activist Naomi Klein uncovers how the forces of shock politics and disaster capitalism seek to undermine the nation's radical, resilient vision for a “just recovery.” All royalties from the sale of this book in English and Spanish go directly to JunteGente, a gathering of Puerto Rican organizations resisting disaster capitalism and advancing a fair and healthy recovery for their island. For more information, visit http://juntegente.org/. Naomi Klein is an award-winning journalist, syndicated columnist, documentary filmmaker and author of the international bestsellers No Logo: Taking Aim at the Brand Bullies, The Shock Doctrine: The Rise of Disaster Capitalism, This Changes Everything: Capitalism vs. the Climate, and No Is Not Enough.
Category: Political Science

Where The Suckers Moon

Author : Randall Rothenberg
ISBN : 9780307833549
Genre : Business & Economics
File Size : 74.81 MB
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"For all the right reasons." "Cars that can." "What to Drive." "The perfect Car for an Imperfect World." Only one of these slogans would be chosen by Subaru of America to sell its cars in the recession year of 1991. As six advertising agencies scrambled for the account and the winner tried to churn out the Big Idea that would install Subaru in the collective national unconscious, Randall Rothenberg was there, observing every nuance of the chaos, comedy, creativity, and egotism that made up an ad campaign. One can read Rothenberg's bok as the behind-the-scenes chronicle of the brief and very troubled marriage between a beleaguered automobile company and Wieden & Kennedy, an aggressively hip ad agency whose creative director despised cars. One can read it as a history of advertising's journey from the conventionally upbeat slogan "Helps Build Strong Bodies 12 Ways" to the supercool nineties minimalism of "Bo Knows." Either way, Where the Suckers Moon is a face-paced, insightful, and occasionally appalling look at an industry whose obsession with image has affected our entireculture.
Category: Business & Economics

Cultural Resistance Reader

Author : Stephen Duncombe
ISBN : 1859846599
Genre : Social Science
File Size : 60.54 MB
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This reader brings together many classic texts that help define culture as a tool of resistance. With concise introductions, this reader contains the work of Marx, Benjamin, Hall and Bey (amongst others) as well as a number of new activists/authors published here for the first time.
Category: Social Science

This Changes Everything

Author : Naomi Klein
ISBN : 9781451697384
Genre : Business & Economics
File Size : 60.74 MB
Format : PDF, ePub, Docs
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Explains why the environmental crisis should lead to an abandonment of "free market" ideologies and current political systems, arguing that a massive reduction of greenhouse emissions may offer a best chance for correcting problems.
Category: Business & Economics

No Is Not Enough

Author : Naomi Klein
ISBN : 9781608468911
Genre : Political Science
File Size : 25.33 MB
Format : PDF
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A road map to resistance in the Trump era from internationally acclaimed activist and bestselling author Naomi Klein. "This book is a toolkit to help understand how we arrived at this surreal political moment, how to keep it from getting a lot worse, and how, if we keep our heads, we can flip the script and seize the opportunity to make things a whole lot better in a time of urgent need. A toolkit for shock-resistance." --Naomi Klein, from the Preface The election of Donald Trump is a dangerous escalation in a world of cascading crises. Trump's vision--a radical deregulation of the U.S. economy in the interest of corporations, an all-out war on "radical Islamic terrorism," and a sweeping aside of climate science to unleash a domestic fossil fuel frenzy--will generate wave after wave of crises and shocks, to the economy, to national security, to the environment. In No Is Not Enough, Naomi Klein explains that Trump, extreme as he is, is not an aberration but a logical extension of the worst and most dangerous trends of the past half-century. In exposing the malignant forces behind Trump's rise, she puts forward a bold vision for a mass movement to counter rising militarism, nationalism, and corporatism in the U.S. and around the world. Naomi Klein is an award-winning journalist, syndicated columnist and author of the international bestsellers No Logo, The Shock Doctrine, and most recently This Changes Everything: Capitalism vs. the Climate. In 2017 she joined The Intercept as Senior Correspondent.
Category: Political Science

Satisfaction Guaranteed Rev Pb

Author : Strasser S
ISBN : 1588341461
Genre : Business & Economics
File Size : 62.60 MB
Format : PDF, Mobi
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This sweeping history provides the reader with a better understanding of America’s consumer society, obsession with shopping, and devotion to brands. Focusing on the advertising campaigns of Coca-Cola, Kellogg’s, Wrigley’s, Gillette, and Kodak, Strasser shows how companies created both national brands and national markets. These new brands eventually displaced generic manufacturers and created a new desire for brand-name goods. The book also details the rise and development of department stores such as Macy’s, grocery store chains such as A&P and Piggly Wiggly, and mail-order companies like Sears Roebuck and Montgomery Ward.
Category: Business & Economics