HACKING SALES READ ONLINE

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Hacking Sales

Author : Max Altschuler
ISBN : 9781119281641
Genre : Business & Economics
File Size : 52.51 MB
Format : PDF, ePub
Download : 253
Read : 511

Stay ahead of the sales evolution with a more efficient approach to everything Hacking Sales helps you transform your sales process using the next generation of tools, tactics and strategies. Author Max Altschuler has dedicated his business to helping companies build modern, efficient, high tech sales processes that generate more revenue while using fewer resources. In this book, he shows you the most effective changes you can make, starting today, to evolve your sales and continually raise the bar. You’ll walk through the entire sales process from start to finish, learning critical hacks every step of the way. Find and capture your lowest-hanging fruit at the top of the funnel, build massive lead lists using ICP and TAM, utilize multiple prospecting strategies, perfect your follow-ups, nurture leads, outsource where advantageous, and much more. Build, refine, and enhance your pipeline over time, close deals faster, and use the right tools for the job—this book is your roadmap to fast and efficient revenue growth. Without a reliable process, you’re disjointed, disorganized, and ultimately, underperforming. Whether you’re building a sales process from scratch or looking to become your company’s rock star, this book shows you how to make it happen. Identify your Ideal Customer and your Total Addressable Market Build massive lead lists and properly target your campaigns Learn effective hacks for messaging and social media outreach Overcome customer objections before they happen The economy is evolving, the customer is evolving, and sales itself is evolving. Forty percent of the Fortune 500 from the year 2000 were absent from the Fortune 500 in the year 2015, precisely because they failed to evolve. Today’s sales environment is very much a “keep up or get left behind” paradigm, but you need to do better to excel. Hacking Sales shows you how to get ahead of everyone else with focused effort and the most effective approach to modern sales.
Category: Business & Economics

Online Journalism

Author : Steve Hill
ISBN : 9781446297193
Genre : Language Arts & Disciplines
File Size : 21.40 MB
Format : PDF, ePub
Download : 236
Read : 1285

Online and social media have become indispensible tools for journalists, but you still have to know how to find and tell a great story. To be a journalist today, you must have not only the practical skills to work with new technologies, but also the understanding of how and why journalism has changed. Combining theory and practice, Online Journalism: The Essential Guide will take you through the classic skills of investigating, writing and reporting as you master the new environments of mobile, on-demand, social, participatory and entrepreneurial journalism. You will also develop must-have skills in app development for smartphones and tablets, as well as techniques in podcast, blog and news website production. What this book does for you: Tips and advice from leading industry experts in their own words QR codes throughout the book to take you straight to multimedia links A fully up-to-date companion website loaded with teaching resources, detailed careers advice and industry insights (http://onlinejournalismguide.com/) Exercises to help you hone your skills Top five guided reading list for each topic, so you can take it further Perfect for students throughout a journalism course, this is your essential guide!
Category: Language Arts & Disciplines

Pdf Hacks

Author : Sid Steward
ISBN : 9781449362201
Genre : Computers
File Size : 82.77 MB
Format : PDF, ePub, Mobi
Download : 667
Read : 1171

PDF--to most of the world it stands for that rather tiresome format used for documents downloaded from the web. Slow to load and slower to print, hopelessly unsearchable, and all but impossible to cut and paste from, the Portable Document Format doesn't inspire much affection in the average user. But PDFs done right is another story. Those who know the ins and outs of this format know that it can be much more than electronic paper. Flexible, compact, interactive, and even searchable, PDF is the ideal way to present content across multiple platforms. PDF Hacks unveils the true promise of Portable Document Format, going way beyond the usual PDF as paged output mechanism. PDF expert Sid Steward draws from his years of analyzing, extending, authoring, and embellishing PDF documents to present 100 clever hacks--tools, tips, quick-and-dirty or not-so-obvious solutions to common problems. PDF Hacks will show you how to create PDF documents that are far more powerful than simple representations of paper pages. The hacks in the book cover the full range of PDF functionality, from the simple to the more complex, including generating, manipulating, annotating, and consuming PDF information. You'll learn how to manage content in PDF, navigate it, and reuse it as necessary. Far more than another guide to Adobe Acrobat, the book covers a variety of readily available tools for generating, deploying, and editing PDF. The little-known tips and tricks in this book are ideal for anyone who works with PDF on a regular basis, including web developers, pre-press users, forms creators, and those who generate PDF for distribution. Whether you want to fine-tune and debug your existing PDF documents or explore the full potential the format offers, PDF Hacks will turn you into a PDF power user.
Category: Computers

Hacking The Academy

Author : Daniel J Cohen
ISBN : 9780472029471
Genre : Social Science
File Size : 69.23 MB
Format : PDF, ePub
Download : 119
Read : 723

On May 21, 2010, Daniel J. Cohen and Tom Scheinfeldt posted the following provocative questions online: “Can an algorithm edit a journal? Can a library exist without books? Can students build and manage their own learning management platforms? Can a conference be held without a program? Can Twitter replace a scholarly society?” As recently as the mid-2000s, questions like these would have been unthinkable. But today serious scholars are asking whether the institutions of the academy as they have existed for decades, even centuries, aren’t becoming obsolete. Every aspect of scholarly infrastructure is being questioned, and even more importantly, being hacked. Sympathetic scholars of traditionally disparate disciplines are canceling their association memberships and building their own networks on Facebook and Twitter. Journals are being compiled automatically from self-published blog posts. Newly minted PhDs are forgoing the tenure track for alternative academic careers that blur the lines between research, teaching, and service. Graduate students are looking beyond the categories of the traditional CV and building expansive professional identities and popular followings through social media. Educational technologists are “punking” established technology vendors by rolling out their own open source infrastructure. Here, in Hacking the Academy, Daniel J. Cohen and Tom Scheinfeldt have gathered a sampling of the answers to their initial questions from scores of engaged academics who care deeply about higher education. These are the responses from a wide array of scholars, presenting their thoughts and approaches with a vibrant intensity, as they explore and contribute to ongoing efforts to rebuild scholarly infrastructure for a new millennium.
Category: Social Science

Extraordinary Popular Delusions And The Madness Of Crowds Harriman Definitive Edition

Author : Charles Mackay
ISBN : 9780857197436
Genre :
File Size : 89.43 MB
Format : PDF, ePub, Mobi
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Read : 748

"Men, it has been well said, think in herds; it will be seen that they go mad in herds, while they only recover their senses slowly, and one by one..." Extraordinary Popular Delusions and the Madness of Crowds is the original guide to behavioural psychology - and how manias, follies and superstitions begin, spread and (eventually) pass. A hugely entertaining tour through financial scams and stock market bubbles, alchemical quests and prophecy wars, duelling bouts and relic hunts, the book is as insightful and memorable today as when it was first published almost 180 years ago. This edition comes with an exclusive foreword by Russell Napier, author of Anatomy of the Bear. Harriman Definitive Editions offer the best quality editions of the best financial books of all time. Beautifully typeset in new designs, accompanied by forewords by the best modern financial writers, printed and bound in high-quality hardcovers on acid-free paper - they are essential long-term additions to the portfolio of every investor and trader.
Category:

Author : Robert B. Cialdini
ISBN : 9789960547466
Genre : Business & Economics
File Size : 47.98 MB
Format : PDF, Kindle
Download : 409
Read : 571

التأثير, الكتاب الكلاسيكي حول عملية الإقناع, يشرح مبادئ علم النفس التي تقف وراء قول الناس «نعم» لأي طلب كان, كما يشرح كيفية تطبيق فهم هذه المبادئ. الدكتور روبرت سيالديني مدرّس خبير في حقلي التأثير والإقناع المتناميين بسرعة. إن هذا الكتاب الذي ينظر إليه في الأوساط العلمية نظرة مرموقة جداً؛ فهو حصيلة خمس وثلاثين سنة من الأبحاث الدقيقة المعتمدة على الأدلة القوية، إضافة إلى برنامج استمر ثلاث سنوات من الدراسة الميدانية لما يدفع الناس إلى تغيير سلوكهم. سوف نتعلم المبادئ الستة الأساسية, وكيف نستعملها كي نصبح مهرة في فن الإقناع- وكيف ندافع عن أنفسنا ضد من يحاول أن يستغلنا بإقناعنا بما يريد. هذا الكتاب مثالي لجميع الناس العاملين في جميع نواحي الحياة. سوف تغيّر مبادئ التأثيرشخصيتك تغييراً إيجابياً قوياً وتقودك نحو النجاح. العبيكان للنشر
Category: Business & Economics

Hacking Growth

Author : Morgan Brown
ISBN : 9780753545386
Genre : Business & Economics
File Size : 42.93 MB
Format : PDF, Kindle
Download : 773
Read : 954

'a compelling methodology... to increase market share quickly' -- Eric Ries, bestselling author of THE LEAN STARTUP 'a must-read for anyone in business' -- James Currier, managing partner, NFX Guild 'will teach you how to think like a marketer of tomorrow' -- Josh Elman, partner, Greylock Partners Growth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies. HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy. HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. Written by the method's pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results. It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.
Category: Business & Economics

Hacking Point Of Sale

Author : Slava Gomzin
ISBN : 9781118810118
Genre : Business & Economics
File Size : 29.51 MB
Format : PDF, ePub, Mobi
Download : 540
Read : 1178

Must-have guide for professionals responsible for securing credit and debit card transactions As recent breaches like Target and Neiman Marcus show, payment card information is involved in more security breaches than any other data type. In too many places, sensitive card data is simply not protected adequately. Hacking Point of Sale is a compelling book that tackles this enormous problem head-on. Exploring all aspects of the problem in detail - from how attacks are structured to the structure of magnetic strips to point-to-point encryption, and more – it's packed with practical recommendations. This terrific resource goes beyond standard PCI compliance guides to offer real solutions on how to achieve better security at the point of sale. A unique book on credit and debit card security, with an emphasis on point-to-point encryption of payment transactions (P2PE) from standards to design to application Explores all groups of security standards applicable to payment applications, including PCI, FIPS, ANSI, EMV, and ISO Explains how protected areas are hacked and how hackers spot vulnerabilities Proposes defensive maneuvers, such as introducing cryptography to payment applications and better securing application code Hacking Point of Sale: Payment Application Secrets, Threats, and Solutions is essential reading for security providers, software architects, consultants, and other professionals charged with addressing this serious problem.
Category: Business & Economics

Android Hacker S Handbook

Author : Joshua J. Drake
ISBN : 9781118608647
Genre : Computers
File Size : 89.51 MB
Format : PDF, Mobi
Download : 480
Read : 891

The first comprehensive guide to discovering and preventingattacks on the Android OS As the Android operating system continues to increase its shareof the smartphone market, smartphone hacking remains a growingthreat. Written by experts who rank among the world's foremostAndroid security researchers, this book presents vulnerabilitydiscovery, analysis, and exploitation tools for the good guys.Following a detailed explanation of how the Android OS works andits overall security architecture, the authors examine howvulnerabilities can be discovered and exploits developed forvarious system components, preparing you to defend againstthem. If you are a mobile device administrator, security researcher,Android app developer, or consultant responsible for evaluatingAndroid security, you will find this guide is essential to yourtoolbox. A crack team of leading Android security researchers explainAndroid security risks, security design and architecture, rooting,fuzz testing, and vulnerability analysis Covers Android application building blocks and security as wellas debugging and auditing Android apps Prepares mobile device administrators, security researchers,Android app developers, and security consultants to defend Androidsystems against attack Android Hacker's Handbook is the first comprehensiveresource for IT professionals charged with smartphonesecurity.
Category: Computers

The Browser Hacker S Handbook

Author : Wade Alcorn
ISBN : 9781118662090
Genre : Computers
File Size : 30.53 MB
Format : PDF, Kindle
Download : 644
Read : 564

Hackers exploit browser vulnerabilities to attack deep withinnetworks The Browser Hacker's Handbook gives a practicalunderstanding of hacking the everyday web browser and using it as abeachhead to launch further attacks deep into corporate networks.Written by a team of highly experienced computer security experts,the handbook provides hands-on tutorials exploring a range ofcurrent attack methods. The web browser has become the most popular and widely usedcomputer "program" in the world. As the gateway to the Internet, itis part of the storefront to any business that operates online, butit is also one of the most vulnerable entry points of any system.With attacks on the rise, companies are increasingly employingbrowser-hardening techniques to protect the unique vulnerabilitiesinherent in all currently used browsers. The Browser Hacker'sHandbook thoroughly covers complex security issues and exploresrelevant topics such as: Bypassing the Same Origin Policy ARP spoofing, social engineering, and phishing to accessbrowsers DNS tunneling, attacking web applications, andproxying—all from the browser Exploiting the browser and its ecosystem (plugins andextensions) Cross-origin attacks, including Inter-protocol Communicationand Exploitation The Browser Hacker's Handbook is written with aprofessional security engagement in mind. Leveraging browsers aspivot points into a target's network should form an integralcomponent into any social engineering or red-team securityassessment. This handbook provides a complete methodology tounderstand and structure your next browser penetration test.
Category: Computers