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Head S Broadcasting In America

Author : Michael A. McGregor
ISBN : 9781317347927
Genre : Business & Economics
File Size : 62.20 MB
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After fifty years of market prominence and incredible demand from loyal users, Head’s Broadcasting in America’s tenth edition returns as the celebrated market leader in its field with its renowned treatment of electronic media as a social force and with a distinguished new author team from Sydney Head's legacy school, the University of Miami. Head’s Broadcasting in America distinguishes itself by presenting electronic media both as products of contemporary social forces and as social forces in their own right. This text will introduce you to the exciting changes taking place in electronic media. It will help you examine the emerging information infrastructure and the accelerating convergence of various electronic media forms. It will also help you explore the role electronic media plays in many academic areas, ranging from economics to law, from history to social science. You will find this industry more accessible as you experience broadcasting dually through the people and the products that have shaped the history of this medium and through your own experiences with broadcasting in your daily life.
Category: Business & Economics

Understanding The Business Of Global Media In The Digital Age

Author : Micky Lee
ISBN : 9781134972609
Genre : Social Science
File Size : 37.67 MB
Format : PDF, Kindle
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This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches – media economics, critical political economy, and production studies – the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today’s convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries.
Category: Social Science

Comics Above Ground

Author : Durwin S. Talon
ISBN : 9781893905313
Genre : Social Science
File Size : 46.90 MB
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Comics have had a tremendous effect on popular culture and are now being felt in other storytelling mediums. Assembled in Comics Above Ground are top comics professionals talking about their inspirations and training from the comics profession and its effects in -Mainstream Media, - including: Conceptual Illustration, Video Game Development, Children's Books, Novels, Design, Illustration, Video Game Animation, Motion Pictures and other media. Bruce Timm, Bernie Wrightson, Adam Hughes, Louise Simonson, Dave Dorman, Greg Rucka and other creators share their perspectives and their work in both comics and their -other professions.- This book also boasts career overviews, never before seen art, and interviews, as well as featuring the creators' favorite works in comics.
Category: Social Science


Author :
Genre :
File Size : 85.95 MB
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Singapore's leading tech magazine gives its readers the power to decide with its informative articles and in-depth reviews.

Friends Of The Earth

Author :
ISBN : IND:30000120035716
Genre : Environmental protection
File Size : 66.44 MB
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Category: Environmental protection

The Pirate S Dilemma

Author : Matt Mason
ISBN : UCSD:31822034248385
Genre : Business & Economics
File Size : 24.44 MB
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Explores the social and technological relevance of the modern interface between pop culture and innovation, in an account that charts the rise of various youth movements, from pirate radio to remix culture, to track their broader influence on society.
Category: Business & Economics

New Statesman

Author :
ISBN : NWU:35556030695431
Genre : Great Britain
File Size : 61.41 MB
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Category: Great Britain

Business Week

Author :
ISBN : UCLA:L0091528687
Genre : Business
File Size : 87.38 MB
Format : PDF, Docs
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Category: Business


Author :
ISBN : UCSD:31822033966128
Genre : Business
File Size : 53.81 MB
Format : PDF, Mobi
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Read : 388

Category: Business