COMMUNICATE TO INFLUENCE HOW TO INSPIRE YOUR AUDIENCE TO ACTION

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Communicate To Influence How To Inspire Your Audience To Action

Author : Ben Decker
ISBN : 9780071839846
Genre : Business & Economics
File Size : 77.14 MB
Format : PDF, ePub
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"The gold standard for communication training programs." —USA Today Business communication sucks. At each meeting and presentation, we are inundated with information, leaving us thirsting for inspiration. Sure, we will check off an action item because we have to . . . but what if we were actually inspired to do something? What if we were so moved that we wanted to do it? Leaders must earn the license to lead. Not by expertise, authority, or title alone, but by influence. In Communicate to Influence, you will learn the secrets of the Decker Method—a framework that has been perfected over the past 36 years. Ben and Kelly Decker add fresh insights to these proven principles so that you can ignite change and inspire action. Discover: The Five White Lies of Communicating: learn which barriers prevent you from getting better The Communicator's Roadmap: use a tool to visually chart what type of communication experience you create The Behaviors of Trust: align what you say with how you say it to better connect with your audience The Decker Grid: shift your message from self-centered, all about me content to relevant, audience-centered content that drives action You are called to communicate well. Not only on the main stage, under bright lights, but every time you speak with your colleagues, your clients, and other stakeholders. It's time to learn how. Stop informing. Start inspiring. BEN DECKER & KELLY DECKER are the leading experts in the field of business communication. They consult on messaging, cultivate executive presence among the leadership of Fortune 500companies and startups alike, and regularly deliver keynotes to large audiences. Together, they run Decker Communications, a global firm that trains and coaches tens of thousands of executives a year. Ben and Kelly live in the San Francisco Bay Area, where they constantly test and refine communication techniques with their most demanding audience, their three boys.
Category: Business & Economics

Stop Global Boring

Author : Kathy McAfee
ISBN : 9781941870716
Genre : Business & Economics
File Size : 63.98 MB
Format : PDF, ePub, Mobi
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When’s the last time you fought to stay awake during a presentation? How often have you been excited about what a presenter offered? Stop Global Boring is designed to help you find a better way to produce results without the overuse of PowerPoint. Unleash your creativity and effectively communicate, influence, and motivate audiences to action.
Category: Business & Economics

No Fear Speaking

Author : Joe Yazbeck
ISBN : 1937801454
Genre : Language Arts & Disciplines
File Size : 87.31 MB
Format : PDF, Docs
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Does the idea of public speaking make you break out in a cold sweat and want to run as far from a podium as possible, or do you see it as an exciting opportunity to inspire and influence others through the artistry of your speech? In this book, longtime master coach, performer, and founder of the No Fear Speaking System, Joe Yazbeck, will show you step-by-step how to create and deliver powerful presentations, master the artful science of public speaking, and deliver impact speeches. In No Fear Speaking you'll discover: Effective tips and exercises to build your confidence and presentation skills The secrets great speech makers use to captivate and inspire audiences The 8 biggest mistakes most speakers make and how to avoid them Why audiences seek speakers who are authentic human beings vs. slick and synthetically polished. Whether you are speaking to influence large groups, presenting to win a sales contract from a small group, or on the public speaking circuit, you will find that No Fear Speaking offers a wide variety of innovative tools, useable tips, and resources to help you become a more dynamic and commanding speaker. With No Fear Speaking you'll discover how easy and natural it can be to inspire and influence any audience! Joe Yazbeck Creator of the No Fear Speaking System, and Founder of Prestige Leadership Advisors and Heartbeat Productions, Joe has enjoyed over 30 years of developing talent in business and the arts. Joe continues to dedicate his energies to speaking internationally and providing professional training for leaders globally to communicate confidently and lead effectively.
Category: Language Arts & Disciplines

You Ve Got To Be Believed To Be Heard

Author : Bert Decker
ISBN : 0312099495
Genre : Business & Economics
File Size : 61.5 MB
Format : PDF, Kindle
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Read : 700

A groundbreaking approach to personal communication. This book examines how to persuade by winning emotional trust. Contains practical exercises to improve voice, posture, expressiveness, gestures, eye contact, and more. Endorsed by top executives. Photos.
Category: Business & Economics

Speaking As A Leader

Author : Judith Humphrey
ISBN : 9781118141014
Genre : Business & Economics
File Size : 82.12 MB
Format : PDF, Docs
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Outlines a four-step speaking model as demonstrated by a leading communications coach, providing coverage of such topics as structuring thoughts and messages clearly, listening effectively and avoiding practices that cannot retain an audience's attention.
Category: Business & Economics

Power Of Communication The

Author : Helio Fred Garcia
ISBN : 9780132888875
Genre : Business & Economics
File Size : 39.78 MB
Format : PDF, ePub
Download : 999
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Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. The Power of Communication builds on the U.S. Marine Corps' legendary publication Warfighting, showing how to apply the Corps' proven leadership and strategy doctrine to all forms of public communication — and achieve truly extraordinary results. World-renowned leadership communications expert, consultant, and speaker Helio Fred Garcia reveals how to orient on audiences, recognizing their centers of gravity and most critical concerns. You'll learn how to integrate and succeed with all three levels of communication: strategic, operational, and tactical. Garcia shows how to take the initiative and control the agenda… respond to events with speed and focus… use the power of maneuver… prepare and plan… and put it all together, becoming a "habitually strategic" communicator.
Category: Business & Economics

Motivate Like A Ceo Communicate Your Strategic Vision And Inspire People To Act

Author : Suzanne Bates
ISBN : 007164184X
Genre : Business & Economics
File Size : 64.45 MB
Format : PDF, ePub, Mobi
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“An exciting read, you won’t want to put Motivate Like a CEO down until you’ve mastered all of its secrets!” Marshall Goldsmith, New York Times bestselling author of What Got You Here Won’t Get You There "Motivated leaders are rare, yet everyone seeks to become one. The greatness of this book is that it breaks down the process by giving you the ideas and the tools to motivate and inspire yourself first, and then others second. If you’re in a leadership position or hoping to get to the next level, make the decision to buy this book, study this book, and put it into practice." -Jeffrey Gitomer, author of The Little Red Book of Selling The most successful leaders seem to possess a remarkable gift for inspiring and motivating people. They are not only hard workers who possess great business minds; they rally others to drive forward with a powerful, common vision. Motivate Like a CEO demonstrates how leaders at every level can develop this skill and use it to bring their teams together around a common purpose. In this follow-up to her bestselling Speak Like a CEO, Suzanne Bates explains how you can become a powerful force of influence within your organization and position your company for greatness. You'll learn how to translate simple, effective concepts into brilliant execution; get people working together on the highest priorities; and align warring factions to channel energy into the efforts that make your company profitable. Inside, you’ll discover secrets to generate excitement all the way down the line to achieve superior results. Real-world stories of leaders who have transformed their organizations will inspire you to move your own organization to a position of strength. And, you’ll find helpful, easy-to-follow advice on how to communicate in a way that inspires people to act. Motivate Like a CEO teaches you how to: Inspire people to embrace and share your vision Speak with energy and confidence in tough situations Turn challenges into opportunities Get your team engaged, in the loop, and tracking real results Make time in your schedule for sharing your message of motivation throughout your company Even a well-positioned, strategically sound company will fail if its messages and focus are not clear. Successful leaders must be able to move the strategic plan from words on paper into the hearts and minds of the people who make it happen. Motivate Like a CEO can help you significantly improve bottom line results, create a happier, more unified team of people, and allow you to leave a legacy of leadership.
Category: Business & Economics

Leading Through Language

Author : Bart Egnal
ISBN : 9781119087717
Genre : Business & Economics
File Size : 87.61 MB
Format : PDF, ePub
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Read : 742

"Language in the business world is getting in the way of effective leadership. This book examines why language in the workplace is dull, confusing, or simply ineffective. It also considers why these failings undermine those who wish to demonstrate leadership when they speak. The solution is to use the language of leadership, a language that clearly and powerfully brings your ideas to life for your audience. This book teaches how to use words that engage and inspire everyone you speak with or write to. It will explain how to approach all communication as an act of leadership and then to use language that can convey ideas with energy, clarity, and conviction"--
Category: Business & Economics