BASICS ADVERTISING 02 ART DIRECTION

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Basics Advertising 02 Art Direction

Author : Nik Mahon
ISBN : 9782940411214
Genre : Business & Economics
File Size : 60.88 MB
Format : PDF, ePub
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Basics Advertising 02: Art Direction provides an essential introduction to the process of art directing creative advertising concepts.
Category: Business & Economics

Basics Advertising 03 Ideation

Author : Nik Mahon
ISBN : 9781350034136
Genre : Design
File Size : 69.75 MB
Format : PDF, ePub
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Idea generation is arguably the most vital part of the advertising process - and can be the most demanding. This book provides an essential introduction to the process of generating creative advertising ideas and concepts, and looks at the various obstacles that can stop ideas from forming - before exploring in detail a range of effective ways to break through creative blocks. Ideation examines different ways of visualizing and communicating ideas, explores key approaches used by international and memorable advertising campaigns and details a vast range of methods that you can use for generating your own creative ideas.
Category: Design

The Advertising Answerbook

Author : Hal Betancourt
ISBN : IND:39000008527926
Genre : Business & Economics
File Size : 60.38 MB
Format : PDF, ePub, Docs
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Category: Business & Economics

Books In Print

Author :
ISBN : STANFORD:36105210120460
Genre : American literature
File Size : 41.57 MB
Format : PDF, Kindle
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Category: American literature

Provider

Author :
ISBN : CORNELL:31924095689976
Genre : Long-term care facilities
File Size : 32.19 MB
Format : PDF, ePub, Mobi
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Category: Long-term care facilities

Technical Writing Basics

Author : Brian R. Holloway
ISBN : 0130291544
Genre : Technology & Engineering
File Size : 74.47 MB
Format : PDF
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Using a reader-friendly approach, this guide to technical writing shows students how to take the structures, patterns and strategies of writing learned in a basic composition course (summary, process, analysis and persuasion) and apply them in different kinds of technical documents.
Category: Technology & Engineering

Drum

Author :
ISBN : STANFORD:36105113339845
Genre : Africa
File Size : 89.24 MB
Format : PDF, ePub
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Category: Africa